google-ads-mcp
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- AlicenseNot gradedqualityCmaintenanceMCP server for managing Google Ads campaigns through the official Google Ads API, covering accounts, campaigns, budgets, keywords, search terms, and keyword ideas. It provides tools for both reading and mutating live ads data, such as pausing campaigns, updating budgets, and adding keywords.MIT

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- FlicenseNot gradedqualityCmaintenanceRemote MCP server that lets ChatGPT Business and other MCP clients query and mutate Google Ads accounts via service-account authentication, with generic read/write tools plus convenience tools for reporting, campaigns, budgets, keywords, assets, audiences, and Performance Max. Includes dry-run support, budget/bid guardrails, and structured audit logging.-
- AlicenseAqualityBmaintenanceCross-platform ad management MCP server for Google Ads and Meta Ads. Campaign analytics, A/B testing with z-test, anomaly detection, and budget reallocation. 15 tools, 60 tests.17106 npmMIT
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TDQS
Scored across 22 tools
Each tool targets a distinct aspect of Google Ads (account info, campaign performance, keyword performance, asset management, etc.). Even related tools like campaign_performance and ad_group_performance are clearly differentiated by level. No two tools appear to serve the same purpose.
All tools share the 'gads_' prefix and use lowercase with underscores. The naming follows a descriptive phrase pattern (e.g., gads_campaign_performance, gads_rsa_asset_performance). While not strictly verb_noun, the convention is consistent and readable.
22 tools is well-scoped for a comprehensive Google Ads server. It covers listing entities, performance reports across dimensions, conversion analysis, budget pacing, auction insights, and an escape hatch. Each tool earns its place without overwhelming the user.
The tool set covers most common reporting and listing needs (campaigns, ad groups, keywords, assets, audiences, conversions, etc.). Missing write operations (create/update/delete) but these are often out of scope for a reporting-focused MCP server. The GAQL escape hatch compensates for any missing report shapes.