yandex-direct-mcp-plus
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TDQS
Scored across 59 tools
Most tools target a distinct resource, but there is genuine overlap: manage_campaigns sets status while update_campaign also changes status (SUSPEND/RESUME/ARCHIVE/UNARCHIVE); manage_ads includes a 'moderate' action that duplicates the dedicated moderate_ads; and manage_keywords overlaps with update_keywords/set_keyword_bids. The verbose but accurate descriptions mitigate much of this, yet an agent can still reasonably pick the wrong tool.
Names follow a consistent verb_noun snake_case convention (list_campaigns, create_text_ad, delete_ad_groups, set_strategy) throughout. The only deviation is the catch-all 'manage_*' family (manage_ads, manage_campaigns, manage_keywords), which is still readable and part of the same scheme.
59 tools is far beyond the 3–15 sweet spot and heavy for any agent to navigate reliably, even for a complex ad platform. Several catch-all manage_* tools appear designed to consolidate actions, but the surface is still largely one-tool-per-operation and bloated.
Coverage spans campaigns, ad groups, texts ads, keywords, bids, bid adjustments, negative keywords, retargeting, audience/dynamic targets, extensions, sitelinks, vcards, images, statistics and reference data (regions, time zones) — a thorough lifecycle. A few gaps exist (e.g., creating vcards is an API limitation), but these are documented rather than hidden.