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Insightful-Pipe

Facebook Pages MCP Server

Facebook Pages MCP Server by Insightful Pipe

MCP Compatible Insightful Pipe License

Connect Facebook Pages to AI assistants for organic social media analytics and content management.

Part of the Insightful Pipe MCP Server Collection — The Facebook Pages MCP server enables Claude, ChatGPT, Cursor, and other AI assistants to analyze your Facebook Page performance. Track engagement, publish content, moderate comments, and get AI-powered content recommendations.

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Facebook Pages MCP Server

MCP Server URL

https://facebook-pages.insightfulmcp.com/

Related MCP server: Facebook MCP Server

What is Facebook Pages MCP?

Facebook Pages MCP is a remote Model Context Protocol server that connects your Facebook Business Page to AI assistants. This social media integration allows you to:

  • Query page performance using natural language

  • Analyze post engagement and reach

  • Publish posts, photos, and videos

  • Moderate comments and interact with your audience

  • Track audience demographics and growth

Installation

Claude

  1. Copy the MCP Server URL: https://facebook-pages.insightfulmcp.com/

  2. Open Claude Connectors Settings

  3. Scroll to the bottom and click Add custom connector

  4. Paste the URL and click Add

  5. Click Connect and sign in to InsightfulPipe if asked. Claude then lists the connector as connected.

ChatGPT

Custom MCP servers are added through ChatGPT's Developer mode. Availability depends on your ChatGPT plan, and workspace admins may need to allow it.

  1. Turn on Developer mode in ChatGPT settings

  2. Create a new app for a remote MCP server and paste the URL: https://facebook-pages.insightfulmcp.com/

  3. Sign in to InsightfulPipe if asked. The connection finishes as soon as you are signed in.

See OpenAI's guide: Developer mode and MCP apps in ChatGPT

Claude Code

claude mcp add --transport http facebook-pages https://facebook-pages.insightfulmcp.com/

Cursor

Add the server to ~/.cursor/mcp.json (all projects) or .cursor/mcp.json (one project):

{
  "mcpServers": {
    "facebook-pages": {
      "url": "https://facebook-pages.insightfulmcp.com/"
    }
  }
}

When Cursor shows Needs authentication, click Connect and sign in to InsightfulPipe if asked.

Available Actions

28 actions: 9 read, 19 write.

Read Actions (9)

Action

Description

get_comments

Retrieves comments for a specific post with automatic pagination

get_page_info

Retrieves information about a Facebook Page

get_page_insights

Retrieves page-level insights and metrics

get_post_details

Retrieves detailed information about a specific post including aggregated metrics

get_post_insights

Retrieves insights and metrics for a specific post

get_posts

Retrieves posts from a Facebook Page with automatic pagination

get_reels

Fetch reels from a Facebook Page

get_stories

Fetch stories from a Facebook Page (requires story archive to be enabled)

get_videos

Fetch videos from a Facebook Page with automatic pagination

Write Actions (19)

Action

Description

bulk_delete_comments

Delete multiple comments by their IDs in a single request

bulk_hide_comments

Hide multiple comments by their IDs in a single request

create_attached_media_post

Publish one feed post from 2-10 ordered unpublished photo IDs

create_comment

Create a top-level first comment on a published Page post

create_image_post

Post an image with an optional caption to the Facebook Page

create_multi_image_post

Create a feed post with multiple uploaded images attached

create_post

Create a text and/or native link-card post on the Facebook Page

create_slideshow

Create a slideshow video from 3-7 images

create_unpublished_photo

Upload one unpublished photo for a checkpointed multi-image post

delete_comment

Delete a comment from a post

delete_post

Delete a post from the Facebook Page

hide_comment

Hide a comment from public view (only visible to author and page admins)

publish_photo_story

Publish a photo story

publish_reel

Publish a reel to a Facebook Page

publish_video

Publish a video to a Facebook Page from a URL

publish_video_story

Publish a video story

reply_to_comment

Reply to a specific comment on a post

unhide_comment

Unhide a previously hidden comment, making it visible to everyone again

update_post

Update an existing post's message content

Control What Your AI Can Do

You decide what AI agents can do with each connected account:

  • Turn individual actions on or off for every connected account, so agents only see the actions you allow.

  • Connect as Read-only or Read & Write. A read-only connection can only enable read actions.

  • Destructive actions stay off by default. Actions such as deletes are disabled until an admin enables them.

  • Team access per account. Restricted team members only use the accounts they are granted, with the read actions enabled on them.

Usage Examples

Page Performance

"How is my Facebook Page performing this month?"

Post Analysis

"Which posts had the highest engagement this week?"

Create Post

"Create a new post announcing our summer sale"

Comment Moderation

"Show me recent comments and help me respond to them"

Publish Video

"Publish this video to my Facebook Page with the caption 'Behind the scenes'"

Supported Metrics

Metric

Description

Page Followers

Total page followers

Page Likes

Total page likes

Post Reach

People who saw posts

Post Engagement

Total interactions

Engagement Rate

Engagement / reach

Video Views

Video content views

Link Clicks

Clicks to website

Page Views

Profile page visits

Why Facebook Pages MCP?

For Social Media Managers

  • Content control - Create and edit posts

  • Comment moderation - Manage engagement efficiently

  • Performance tracking - Monitor page health

For Brands

  • Community insights - Understand your audience

  • Content automation - AI-assisted content creation

  • Multi-format support - Posts, photos, videos, and slideshows

For Agencies

  • Multi-page management - Handle client pages

  • Automated reporting - Generate client reports

Security & Privacy

  • Meta Official API - Facebook Graph API

  • OAuth 2.0 - Secure authentication

  • Granular permissions - Control read vs write access

  • Page admin required - Proper permissions

Pricing

The Facebook Pages MCP server is included in every InsightfulPipe plan, together with all other MCP servers and the CLI. Plans start at $29.99/month, and you can try it for 7 days. See insightfulpipe.com/pricing for current plans.

Ready-Made Skills and Prompts

Explore More MCP Servers by Insightful Pipe

Visit insightfulpipe.com/mcp-servers to discover our full collection of MCP servers for marketing and analytics.

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License

MIT License - see LICENSE for details.

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