Facebook Pages MCP Server
Provides tools for interacting with Facebook Pages via the Facebook Graph API, enabling retrieval of page info and insights, analysis of posts, comments, reels, stories, and videos, publishing content, and moderating comments.
Click on "Deploy Server".
Wait a few minutes for the server to deploy. Once ready, it will show a "Started" state.
In the chat, type
@followed by the MCP server name and your instructions, e.g., "@Facebook Pages MCP ServerShow me engagement metrics for my last 5 Facebook posts"
That's it! The server will respond to your query, and you can continue using it as needed.
Here is a step-by-step guide with screenshots.
Facebook Pages MCP Server by Insightful Pipe
Connect Facebook Pages to AI assistants for organic social media analytics and content management.
Part of the Insightful Pipe MCP Server Collection — The Facebook Pages MCP server enables Claude, ChatGPT, Cursor, and other AI assistants to analyze your Facebook Page performance. Track engagement, publish content, moderate comments, and get AI-powered content recommendations.
MCP Server URL
https://facebook-pages.insightfulmcp.com/Related MCP server: Facebook MCP Server
What is Facebook Pages MCP?
Facebook Pages MCP is a remote Model Context Protocol server that connects your Facebook Business Page to AI assistants. This social media integration allows you to:
Query page performance using natural language
Analyze post engagement and reach
Publish posts, photos, and videos
Moderate comments and interact with your audience
Track audience demographics and growth
Installation
Claude
Copy the MCP Server URL:
https://facebook-pages.insightfulmcp.com/Scroll to the bottom and click Add custom connector
Paste the URL and click Add
Click Connect and sign in to InsightfulPipe if asked. Claude then lists the connector as connected.
ChatGPT
Custom MCP servers are added through ChatGPT's Developer mode. Availability depends on your ChatGPT plan, and workspace admins may need to allow it.
Turn on Developer mode in ChatGPT settings
Create a new app for a remote MCP server and paste the URL:
https://facebook-pages.insightfulmcp.com/Sign in to InsightfulPipe if asked. The connection finishes as soon as you are signed in.
See OpenAI's guide: Developer mode and MCP apps in ChatGPT
Claude Code
claude mcp add --transport http facebook-pages https://facebook-pages.insightfulmcp.com/Cursor
Add the server to ~/.cursor/mcp.json (all projects) or .cursor/mcp.json (one project):
{
"mcpServers": {
"facebook-pages": {
"url": "https://facebook-pages.insightfulmcp.com/"
}
}
}When Cursor shows Needs authentication, click Connect and sign in to InsightfulPipe if asked.
Available Actions
28 actions: 9 read, 19 write.
Read Actions (9)
Action | Description |
| Retrieves comments for a specific post with automatic pagination |
| Retrieves information about a Facebook Page |
| Retrieves page-level insights and metrics |
| Retrieves detailed information about a specific post including aggregated metrics |
| Retrieves insights and metrics for a specific post |
| Retrieves posts from a Facebook Page with automatic pagination |
| Fetch reels from a Facebook Page |
| Fetch stories from a Facebook Page (requires story archive to be enabled) |
| Fetch videos from a Facebook Page with automatic pagination |
Write Actions (19)
Action | Description |
| Delete multiple comments by their IDs in a single request |
| Hide multiple comments by their IDs in a single request |
| Publish one feed post from 2-10 ordered unpublished photo IDs |
| Create a top-level first comment on a published Page post |
| Post an image with an optional caption to the Facebook Page |
| Create a feed post with multiple uploaded images attached |
| Create a text and/or native link-card post on the Facebook Page |
| Create a slideshow video from 3-7 images |
| Upload one unpublished photo for a checkpointed multi-image post |
| Delete a comment from a post |
| Delete a post from the Facebook Page |
| Hide a comment from public view (only visible to author and page admins) |
| Publish a photo story |
| Publish a reel to a Facebook Page |
| Publish a video to a Facebook Page from a URL |
| Publish a video story |
| Reply to a specific comment on a post |
| Unhide a previously hidden comment, making it visible to everyone again |
| Update an existing post's message content |
Control What Your AI Can Do
You decide what AI agents can do with each connected account:
Turn individual actions on or off for every connected account, so agents only see the actions you allow.
Connect as Read-only or Read & Write. A read-only connection can only enable read actions.
Destructive actions stay off by default. Actions such as deletes are disabled until an admin enables them.
Team access per account. Restricted team members only use the accounts they are granted, with the read actions enabled on them.
Usage Examples
Page Performance
"How is my Facebook Page performing this month?"Post Analysis
"Which posts had the highest engagement this week?"Create Post
"Create a new post announcing our summer sale"Comment Moderation
"Show me recent comments and help me respond to them"Publish Video
"Publish this video to my Facebook Page with the caption 'Behind the scenes'"Supported Metrics
Metric | Description |
Page Followers | Total page followers |
Page Likes | Total page likes |
Post Reach | People who saw posts |
Post Engagement | Total interactions |
Engagement Rate | Engagement / reach |
Video Views | Video content views |
Link Clicks | Clicks to website |
Page Views | Profile page visits |
Why Facebook Pages MCP?
For Social Media Managers
Content control - Create and edit posts
Comment moderation - Manage engagement efficiently
Performance tracking - Monitor page health
For Brands
Community insights - Understand your audience
Content automation - AI-assisted content creation
Multi-format support - Posts, photos, videos, and slideshows
For Agencies
Multi-page management - Handle client pages
Automated reporting - Generate client reports
Security & Privacy
Meta Official API - Facebook Graph API
OAuth 2.0 - Secure authentication
Granular permissions - Control read vs write access
Page admin required - Proper permissions
Pricing
The Facebook Pages MCP server is included in every InsightfulPipe plan, together with all other MCP servers and the CLI. Plans start at $29.99/month, and you can try it for 7 days. See insightfulpipe.com/pricing for current plans.
Ready-Made Skills and Prompts
Explore More MCP Servers by Insightful Pipe
Visit insightfulpipe.com/mcp-servers to discover our full collection of MCP servers for marketing and analytics.
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Google Analytics MCP - Website analytics
YouTube MCP - YouTube analytics
Resources
Support
Documentation: insightfulpipe.com/docs
All MCP Servers: insightfulpipe.com/mcp-servers
Email: support@insightfulpipe.com
Insightful Pipe — AI-powered marketing analytics through MCP servers. Explore all integrations →
License
MIT License - see LICENSE for details.
This server cannot be deployed
Maintenance
Related MCP Connectors
Facebook & Instagram data for AI agents: pages, posts, groups, ads, Marketplace, profiles, reels.
Boost posts and launch community growth campaigns from your AI assistant. OAuth, credit-billed.
Instagram for AI agents: publish, read comments and DMs, insights, and engage from your account.
Facebook data for AI agents: pages, posts, groups. Brand, market + competitor research JSON.
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