Marketing Brain MCP Server

A lightweight Model Context Protocol (MCP) server that acts as a "Marketing Brain," providing standardized brand guidelines and content templates.

Features

• Brand Voice Source of Truth: Exposes the core brand guidelines (Voice, Audience, Constraints) through a simple tool.

• Content Templates: Provides structured templates for common marketing assets (Blog, Email, Social).

• Extensible Design: Uses a file-based system. Add or edit Markdown files in the data/ directory to update strategies or add new ones without changing the code.

• SSE Support: Ready for cloud deployment via Server-Sent Events (SSE).

Related MCP server: BrandKit MCP

Tools

get_content_strategy

Returns the brand guidelines combined with a specific asset template.

• Input: asset_type (str) - e.g., blog, email, social.

Project Structure

• server.py: The FastMCP server application.

• data/brand_guidelines.md: The global brand identity.

• data/templates/: Folder containing individual template files (one .md file per template).

Installation & Usage

1. Cloud Deployment (Remote)

The server is optimized for deployment on platforms like Railway or Render.

Once deployed, you can connect your MCP client (like Claude Desktop) using the SSE endpoint:

{
  "mcpServers": {
    "marketing-brain": {
      "url": "https://marketing-brain-mcp.railway.app/sse"
    }
  }
}

2. Local Development

Prerequisites

• Python 3.10+

• pip install fastmcp

Running Locally (Stdio)

For local testing in your AI assistant:

fastmcp run server.py

Development Inspector

To test the tools in a web interface:

fastmcp dev server.py

3. Smithery

You can also install this server using the Smithery CLI:

npx -y @smithery/cli install github.com/Felipe-Cal/marketing-brain-mcp --client claude

License

MIT