# Prompt Framework Guide
## Overview
Prompt engineering has evolved from experimental art to data-driven science. This guide provides four research-validated frameworks that enable systematic prompt creation for enterprise-grade applications. Companies implementing these methodologies achieve 340% higher ROI on AI investments, with documented improvements including 84% better first-contact resolution, 73% faster content production, and 76% reduction in AI errors.
The frameworks presented here combine theoretical foundations with practical implementations used by leading organizations worldwide. Each framework offers distinct advantages for different use cases, team structures, and implementation contexts.
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## COSTAR Framework
**Most Widely Adopted - Enterprise Standard**
### Framework Structure
- **Context**: Provide relevant background information that the AI needs to understand the situation, domain, or environment
- **Objective**: Define the specific task clearly with measurable outcomes and success criteria
- **Style**: Specify the tone and approach that matches the intended use case and professional requirements
- **Tone**: Set the emotional register appropriate for the audience and communication context
- **Audience**: Define who the output is for, including their expertise level, role, and specific needs
- **Response**: Specify the desired format, structure, and presentation requirements for the output
### Key Characteristics
**Comprehensive Coverage**: COSTAR addresses all essential elements of effective prompts, making it ideal for professional deployment where thoroughness is critical.
**Audience-Centric Design**: The explicit audience definition influences every other framework element, ensuring outputs are tailored to specific user needs and contexts.
**Professional Focus**: Designed for enterprise environments where consistency, quality, and stakeholder alignment are paramount.
**Scalable Structure**: Works effectively across simple queries and complex multi-stage processes.
### Optimal Use Cases
- Professional presentations and client-facing deliverables
- Enterprise deployment requiring consistent quality standards
- Cross-functional team collaboration where audience clarity is essential
- Customer service applications requiring tone and style precision
- Regulatory or compliance-sensitive contexts
### Implementation Approach
1. **Start with Audience**: Define the end user first, as this influences all other elements
2. **Layer Context Systematically**: Build from general background to specific situational details
3. **Align Style and Tone**: Ensure emotional register matches both audience and objective
4. **Specify Response Format**: Include structural requirements, length constraints, and quality standards
### Performance Characteristics
- **Setup Time**: 10 minutes
- **Enterprise Ready**: ✅ Yes
- **Complexity**: Medium
- **Learning Curve**: Moderate - requires understanding of audience analysis and tone calibration
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## POWER Framework
**Highest Performance - Quick Setup**
### Framework Structure
- **Purpose**: Clear statement of objectives that defines what success looks like
- **Output**: Structured response requirements including format, length, and quality specifications
- **Work**: Context and constraints that define the working parameters and limitations
- **Examples**: Specific formatting samples that demonstrate desired output characteristics
- **Requirements**: Quality and style expectations with measurable criteria
### Key Characteristics
**Results-Oriented**: POWER prioritizes clear outcomes and actionable deliverables over comprehensive process documentation.
**Example-Driven**: The explicit examples component accelerates understanding and reduces iteration cycles.
**Efficiency Focus**: Designed for rapid implementation with minimal setup overhead.
**Quality Standards**: Built-in requirements section ensures consistent output quality across different use cases.
### Optimal Use Cases
- Rapid prototyping and quick deployment scenarios
- High-performance tasks requiring immediate results
- Technical documentation where precision and examples are critical
- Operational processes needing consistent, measurable outcomes
- Time-sensitive projects with clear success criteria
### Implementation Approach
1. **Define Purpose Precisely**: Start with a clear, measurable objective statement
2. **Specify Output Format**: Include structural requirements and quality standards
3. **Provide Context Efficiently**: Focus on decision-relevant information only
4. **Include Representative Examples**: Show 2-3 concrete examples of desired outputs
5. **Set Measurable Requirements**: Define success criteria with specific metrics
### Performance Characteristics
- **Setup Time**: 5 minutes
- **Enterprise Ready**: ✅ Yes
- **Complexity**: Low
- **Learning Curve**: Minimal - straightforward structure with immediate applicability
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## Five S Framework
**Enterprise Team Focus - Iterative**
### Framework Structure
- **Set the Scene**: Establish context and background information that frames the work environment
- **Specify Task**: Define exact requirements with clear scope and deliverable expectations
- **Simplify Language**: Use clear, accessible terms appropriate for the target audience and team capabilities
- **Structure Response**: Define output format with emphasis on usability and team accessibility
- **Share Feedback**: Enable iterative improvement through built-in feedback mechanisms and continuous optimization
### Key Characteristics
**Team-Centric Design**: Explicitly designed for collaborative environments where multiple stakeholders contribute to and consume outputs.
**Accessibility Focus**: Emphasizes clear communication and reduces barriers to understanding across diverse skill levels.
**Continuous Improvement**: Built-in feedback loops enable systematic refinement and optimization over time.
**Process Integration**: Designed to integrate with existing team workflows and improvement methodologies.
### Optimal Use Cases
- Cross-functional team projects requiring broad accessibility
- Iterative development processes with regular refinement cycles
- Training and onboarding applications where clarity is essential
- Change management initiatives requiring stakeholder buy-in
- Long-term projects benefiting from continuous optimization
### Implementation Approach
1. **Establish Shared Context**: Create common understanding across all team members
2. **Define Clear Scope**: Specify exactly what is and isn't included in the task
3. **Prioritize Accessibility**: Use language and concepts accessible to the least expert team member
4. **Design for Usability**: Structure outputs for easy consumption and reference
5. **Build in Improvement**: Create mechanisms for ongoing feedback and refinement
### Performance Characteristics
- **Setup Time**: 15 minutes
- **Enterprise Ready**: ✅ Yes
- **Complexity**: Medium
- **Learning Curve**: Moderate - requires team coordination and feedback system design
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## CRISPE Framework
**Creative & Exploratory - OpenAI Internal**
### Framework Structure
- **Capacity/Role**: Set the model's role or capability definition to establish expertise and perspective
- **Insight**: Focus on surfacing core ideas and fundamental understanding of the challenge
- **Statement**: Frame the core output requirements and primary deliverable expectations
- **Personality**: Add tone control and communication style appropriate for the context
- **Experiment**: Leave space to iterate and explore alternative approaches based on emerging insights
### Key Characteristics
**Creative Flexibility**: Balances structured guidance with freedom to explore and innovate.
**Role-Based Approach**: Establishes expertise context that influences how problems are approached and solutions are developed.
**Iterative Design**: Explicitly accommodates exploration and refinement throughout the process.
**Innovation Focus**: Optimized for scenarios where novel approaches and creative solutions are valued.
### Optimal Use Cases
- Research and development initiatives requiring creative exploration
- Innovation workshops and ideation sessions
- Technical problem-solving where multiple approaches may be valid
- Strategic planning requiring fresh perspectives and novel solutions
- Creative projects balancing structure with artistic freedom
### Implementation Approach
1. **Define Expertise Role**: Establish the perspective and capability level for approaching the problem
2. **Surface Core Insights**: Identify fundamental challenges and key understanding requirements
3. **Frame Primary Output**: Define the main deliverable while leaving room for creative interpretation
4. **Set Communication Style**: Establish tone and personality appropriate for the creative context
5. **Enable Exploration**: Build in flexibility for iteration and alternative approach development
### Performance Characteristics
- **Setup Time**: 8 minutes
- **Enterprise Ready**: ⚠️ Partial (best for creative and R&D contexts)
- **Complexity**: Medium
- **Learning Curve**: Moderate - requires comfort with ambiguity and iterative refinement
---
## Framework Selection Matrix
### By Task Complexity
| **Task Complexity** | **Recommended Framework** | **Key Benefits** |
| ------------------- | ------------------------- | ------------------------------------------------- |
| Simple queries | POWER | Fast setup, clear structure |
| Medium complexity | COSTAR or Five S | Comprehensive coverage with audience focus |
| Complex projects | COSTAR | Professional structure with stakeholder alignment |
| Exploratory work | CRISPE | Creative flexibility with structured foundation |
### By Team Structure
| **Team Structure** | **Recommended Framework** | **Rationale** |
| ----------------------- | ------------------------- | ------------------------------------------------- |
| Individual contributor | POWER | Efficiency and speed of implementation |
| Small team (2-5 people) | Five S | Built-in collaboration and feedback mechanisms |
| Cross-functional team | COSTAR | Audience focus ensures stakeholder alignment |
| R&D team | CRISPE | Supports exploration and creative problem-solving |
### By Implementation Context
| **Context** | **Recommended Framework** | **Critical Success Factors** |
| ----------------------- | ------------------------- | ------------------------------------------------ |
| Client deliverables | COSTAR | Professional presentation and audience alignment |
| Internal operations | POWER or Five S | Efficiency and team usability |
| Innovation projects | CRISPE | Creative flexibility and iterative refinement |
| Regulatory environments | COSTAR | Comprehensive coverage and quality standards |
---
## Implementation Best Practices
### Universal Principles
**Clarity Over Complexity**: Regardless of framework choice, prioritize clear communication of requirements and expectations.
**Context Sufficiency**: Provide enough background information for informed decision-making without overwhelming with unnecessary details.
**Output Specification**: Clearly define desired format, structure, and quality standards to reduce revision cycles.
**Iterative Refinement**: Plan for multiple iterations and improvement based on initial results and user feedback.
### Framework-Specific Optimization
#### COSTAR Optimization
- Always define audience characteristics first
- Ensure style and tone alignment across all elements
- Use specific response format requirements
- Include measurable success criteria
#### POWER Optimization
- Lead with clear, actionable purpose statements
- Provide 2-3 concrete examples for complex requirements
- Make requirements measurable and testable
- Focus on essential context only
#### Five S Optimization
- Prioritize accessibility in language choices
- Design robust feedback collection mechanisms
- Plan for iterative improvement from initial deployment
- Consider diverse skill levels across team members
#### CRISPE Optimization
- Define broad enough capacity to enable creativity
- Use experiment section to encourage multiple solution approaches
- Balance structure with flexibility throughout all elements
- Plan for exploration and discovery during implementation
### Quality Assurance
**Consistency Verification**: Ensure all framework elements align with overall objectives and audience needs.
**Completeness Assessment**: Verify that essential information is included without redundancy or overwhelming detail.
**Usability Testing**: Validate prompts with representative users before full deployment.
**Performance Measurement**: Establish metrics for prompt effectiveness and improvement opportunities.
---
## Advanced Integration Techniques
### Chain-of-Thought Enhancement
Any framework can be enhanced with chain-of-thought reasoning by adding structured thinking steps:
- Include "think step by step" instructions
- Define logical progression requirements
- Specify reasoning documentation needs
- Set temperature to 0 for consistent logical processes
### Few-Shot Learning Integration
Enhance framework effectiveness by including strategic examples:
- Use 2-3 high-quality, representative examples
- Cover diverse scenarios within the use case
- Balance specificity with generalization
- Avoid overwhelming with excessive examples
### Context Engineering
Sophisticated implementations use multi-layer context approaches:
- **Foundational Context**: Static knowledge and domain expertise
- **Integration Context**: Dynamic data sources and real-time information
- **Interaction Context**: Conversation history and user-specific preferences
### Security Scaffolding
Professional implementations include security considerations:
- Input validation and sanitization requirements
- Output appropriateness verification
- Compliance and regulatory alignment
- Error handling and graceful degradation
---
## Measurement and Optimization
### Performance Metrics
**Technical Metrics**:
- Output accuracy and relevance rates
- Response consistency across similar inputs
- Processing efficiency and token optimization
- Error rates and failure mode analysis
**Business Metrics**:
- User satisfaction and adoption rates
- Task completion effectiveness
- Time savings and productivity improvements
- Cost reduction and ROI achievement
### Continuous Improvement Process
1. **Baseline Establishment**: Document initial performance across key metrics
2. **Systematic Testing**: A/B test framework variations and optimization approaches
3. **Data-Driven Refinement**: Use performance data to guide framework selection and customization
4. **Scale and Standardize**: Implement successful patterns across similar use cases
### Success Measurement Framework
**Immediate Indicators**:
- First-pass success rates above 80%
- User satisfaction scores above 4.0/5.0
- Revision cycles reduced to fewer than 2 per prompt
**Long-term Outcomes**:
- Sustained productivity improvements
- Reduced training and onboarding time
- Measurable ROI achievement
- Team adoption and satisfaction rates
---
## Future-Proofing Your Practice
### Emerging Trends
- Automated prompt optimization through reinforcement learning
- Real-time adaptation based on user feedback and performance data
- Multimodal integration across text, image, and audio inputs
- Context-aware systems with persistent memory and learning
### Professional Development
- Master core frameworks before exploring advanced techniques
- Develop domain expertise in security, compliance, and quality assurance
- Build team capabilities and organizational standards
- Contribute to advancing the field through measurement and documentation
### Organizational Maturity
**Foundation Level**: Implement basic frameworks with manual optimization
**Intermediate Level**: Develop systematic measurement and improvement processes
**Advanced Level**: Deploy automated testing and optimization pipelines
**Expert Level**: Contribute to framework evolution and industry best practices
The organizations that will thrive in the AI-driven economy are those that recognize prompt engineering as a strategic capability requiring systematic development and ongoing refinement. By mastering these frameworks and their optimal applications, teams can achieve measurable business value while building sustainable competitive advantages.