---
id: pitch-cheatsheet
title: "Pitch Stats Cheat Sheet"
type: reference
status: active
owner: ivan
created: 2026-02-20
updated: 2026-02-20
tags: [hackathon, pitch]
---
# Pitch Stats Cheat Sheet
Memorize these. Every number sourced.
## The SaaSpocalypse
- **$1T+** in SaaS market cap wiped (Feb 2026)
- HubSpot: **-70%** from peak ($42B → $12.6B)
- Salesforce: **-44%** ($314B → $176B)
- ZoomInfo: **-49%**, ~1% growth guidance
- 6sense: **-89%** on secondary market from $5.2B peak
- Atlassian: **-74%**
- Asana/monday: **-68 to -77%**
- **5 CEO departures**: Cognism (Feb 2025), Outreach (2024), 6sense (Sep 2025), Clari (Dec 2025), Salesloft (pre-merger)
- SaaS revenue growth: **12.2%** by Q4 2025 (Forbes)
- Net new ARR: **-29% YoY** in Q1 2025 (SaaStr)
- **82%** of companies actively reducing SaaS suppliers
## Anti-Handoff / Buyer Pain
- **70%** of B2B buyers can't keep track of who they're talking to (SBI 2024)
- **71%** describe supplier experience as "frustrating" (SBI 2024)
- **61%** prefer rep-free buying (Gartner 2025)
- **86%** of B2B purchases stall mid-process (Forrester)
- **60%** post-purchase regret from broken transitions (Opine 2025)
- **46%** of SaaS companies returning to full-cycle model (Ebsta 2025)
- Buyers spend only **17%** of buying time with ALL suppliers combined (Gartner)
## Financial Context Gap
- **50-80%** of negotiated discounts are unnecessary (Professional Pricing Society, 25+ yrs data)
- **4-20%** revenue leakage from discounts annually (BCG 2020)
- **49%** of sales leaders saw more deals rejected by finance in 2025 (Creditsafe)
- **71%** of CFOs regretted approving high-risk deals (Creditsafe)
- 10% discount on 40% margin = need **33% more volume** to break even
- 20% discount = **100% more** volume. 30% = **300% more**.
## Intent Data Is Broken
- **95-5 Rule**: Only 5% of B2B buyers in-market per quarter (Ehrenberg-Bass)
- 6sense published **"Why Sales Hates Intent Data"** — about their own product
- Only **24%** report exceptional ROI from intent tools
- Company-level triggers cause **36+ vendor outreaches in 2 weeks**
## Our Traction
- **6 AI agents** in production SDR pipeline
- **1,099 contacts** processed
- Kontext Group: **$71K → $1.3M** revenue (2023→2025), **6.2x Y1**, **3.0x Y2**
- **Zero employees**. Both founders code daily.
- Applied **YC S26**
## Competitors (Quick Hits)
- Clay: **$3.1B** val, **$100M ARR**, $700+/mo, no financial context
- Gong: **$7.25B** val, **$300M+ ARR**, post-call only
- Apollo: **$1.6B** val, **$150M ARR**, no financial modeling
- Vendis.ai: Greylock-backed, private beta, no pricing simulation
- People.ai: MCP integration launched **Feb 18** (3 days ago), enterprise-only
## Quotes to Drop
- "If an AI agent can handle five people's workload, a business only needs one license." — Aurelian Research
- Robert Blaisdell, Gartner: "Bad prospecting actively damages relationships with potential customers."
- 6sense's own blog: "Why Sales Hates Intent Data"
## The One-Liner
"Your AI sales companion — knows your prospects, knows your numbers, helps you close with confidence. Lives in Claude and ChatGPT."
## The Close
"One conversation, full context, no handoffs. YC S26."
