# HUMMBL Case Study #1 - Derivative Content Package
## 1. X/Twitter Thread (10 posts)
### Post 1 (Hook)
I built a 120-model mental models framework using... the framework itself.
Meta-recursive product development. Here's what 18 months of framework-driven building taught me:
π§΅π
### Post 2 (Problem)
Started with a mess:
- Mental models scattered across notes
- No validation methodology
- Zero production infrastructure
- Solo founder, full-time job, multiple clients
Wickedness score: 19/30 (Tier 4 problem)
### Post 3 (Architecture)
First breakthrough: 6 transformations, not random categories.
P - Perspective
IN - Inversion
CO - Composition
DE - Decomposition
RE - Recursion
SY - Systems
Everything maps to these 6. Always.
### Post 4 (Scaling)
Second breakthrough: Base-N scaling.
Base6 = 6 models (core literacy)
Base42 = 42 models (wicked problems)
Base120 = 120 models (pedagogical ceiling)
Match complexity to problem tier. Don't over-engineer.
### Post 5 (Validation)
Third breakthrough: Quantitative wickedness scoring.
5 questions, 0-30 points:
- Variables
- Stakeholders
- Predictability
- Interdependencies
- Reversibility
Replaced vibes with math.
### Post 6 (Multi-Agent)
Fourth breakthrough: AI agents as team members.
Claude = Lead Architect
ChatGPT = Validator
Windsurf = Executor
Cursor = Specialist
SITREP protocol for coordination. 4x parallel execution.
### Post 7 (Results)
The numbers:
β
120/120 models validated
β
9.2/10 quality score
β
140 chaos tests
β
100% pass rate
β
1 human + 4 AI agents
β
18 months
### Post 8 (Meta-Proof)
The meta-recursive proof:
If a framework can build itself, it can build anything at equivalent complexity.
Base120 passed its own test.
### Post 9 (Learnings)
What I'd do differently:
1. Build MCP server earlier (AI-native distribution)
2. Parallelize user acquisition with development
3. Document decisions BEFORE making them
### Post 10 (CTA)
The framework is live at hummbl.io
MCP server for Claude Desktop: @hummbl/mcp-server
Full case study: [link]
What's your Tier 4 problem? Let's see if Base120 can crack it.
---
## 2. LinkedIn Post (Long-form)
**18 months ago, I had a problem.**
Mental models everywhere. Notes, books, scattered insights. No system. No validation. No product.
Today: 120 validated models. 9.2/10 quality score. 140 automated tests. Production deployment.
**The twist?** I used the framework to build the framework.
Here's what meta-recursive product development looks like:
**Phase 1: Architecture**
Applied DE3 (Modularization) to create 6 transformation categories. Applied CO8 (Layered Abstraction) to design Base-N scaling. Base42 became the "practical optimum" for wicked problems.
**Phase 2: Validation**
Replaced subjective judgment with a 5-question, 30-point wickedness rubric. Every model got empirically tested against real problems.
**Phase 3: Multi-Agent Coordination**
This is where it got interesting.
I'm a solo founder with a full-time job. Traditional development timeline: 3-5 years.
My solution: Treat AI systems as team members with defined roles.
- Claude Sonnet 4.5: Lead Architect (strategy, documentation)
- ChatGPT-5: Validator (QA, gap analysis)
- Windsurf Cascade: Executor (implementation)
- Cursor: Specialist (debugging)
Military-style SITREP protocol for coordination. Authorization codes for autonomous execution boundaries.
Result: 4x parallel execution. Zero rework from misalignment.
**The meta-recursive proof:**
If a framework can successfully build itself, it can handle any problem at equivalent complexity.
Base120 passed its own test.
**What's next:**
- MCP server for Claude Desktop (live now)
- API for developers
- Case studies from external users
If you're working on a Tier 4 (wicked) problemβmultiple stakeholders, low predictability, high interdependencyβI'd love to hear about it.
The framework is free at hummbl.io. DM me if you want to be a case study.
#mentalmodels #frameworks #AI #productdevelopment #solofounder
---
## 3. One-Pager (PDF/Image format)
```
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β β
β HUMMBL BASE120 β
β Case Study: Framework-Driven Product Development β
β β
ββββββββββββββββββββββββββββββββββββββββββββββββββββββββββββββ€
β β
β THE CHALLENGE β
β βββββββββββββββββ β
β β’ Solo founder, competing time demands β
β β’ No existing product infrastructure β
β β’ Need for empirical validation β
β β’ Multi-system AI coordination required β
β β
β Wickedness Score: 19/30 (Tier 4) β
β β
ββββββββββββββββββββββββββββββββββββββββββββββββββββββββββββββ€
β β
β THE APPROACH β
β βββββββββββββββββ β
β 6 Transformations: P | IN | CO | DE | RE | SY β
β β
β Base-N Scaling: β
β Base6 (literacy) β Base42 (wicked) β Base120 (complete) β
β β
β Multi-Agent Coordination: β
β Claude + ChatGPT + Windsurf + Cursor β
β SITREP protocol for parallel execution β
β β
ββββββββββββββββββββββββββββββββββββββββββββββββββββββββββββββ€
β β
β THE RESULTS β
β βββββββββββββββββ β
β β
β 120/120 9.2/10 140 18 β
β models quality tests months β
β validated score passing β
β β
β β Meta-recursive validation (framework built itself) β
β β 4x parallel execution via AI coordination β
β β Production deployment at hummbl.io β
β β
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β β
β KEY MODELS USED β
β βββββββββββββββββ β
β DE3 Modularization β Architecture design β
β SY18 Telemetry β Validation methodology β
β SY20 Systems-of-Systemsβ Multi-agent coordination β
β RE4 Iterative Refinementβ Framework expansion β
β β
ββββββββββββββββββββββββββββββββββββββββββββββββββββββββββββββ€
β β
β "If a framework can build itself, β
β it can build anything at equivalent complexity." β
β β
β hummbl.io | @hummbl/mcp-server β
β β
ββββββββββββββββββββββββββββββββββββββββββββββββββββββββββββββ
```
---
## 4. Video Script Outline (3-5 min)
### HOOK (0:00-0:15)
"I spent 18 months building a mental models framework. The twist? I used the framework to build itself. Here's what happened."
### PROBLEM (0:15-0:45)
- Show messy notes, scattered models
- "No system. No validation. No product."
- "Solo founder. Full-time job. Multiple clients."
- "This was a Tier 4 wicked problem."
### SOLUTION PART 1: Architecture (0:45-1:30)
- Introduce 6 transformations (visual diagram)
- Explain Base-N scaling
- "Base42 is the sweet spot for wicked problems"
- Show hummbl.io interface briefly
### SOLUTION PART 2: Validation (1:30-2:15)
- 5-question wickedness rubric (on screen)
- "Replaced vibes with math"
- Show quality scores, test results
- "9.2 out of 10 across 120 models"
### SOLUTION PART 3: Multi-Agent (2:15-3:15)
- Diagram of 4 AI agents with roles
- "Treat AI as team members, not assistants"
- Explain SITREP protocol briefly
- "4x parallel execution. Zero rework."
### RESULTS (3:15-3:45)
- Numbers on screen: 120 models, 9.2 quality, 140 tests, 18 months
- "The meta-recursive proof: if a framework can build itself..."
### CTA (3:45-4:00)
- "Framework is free at hummbl.io"
- "MCP server for Claude Desktop"
- "Link to full case study below"
- "What's YOUR Tier 4 problem?"
### B-ROLL SUGGESTIONS
- Screen recordings of hummbl.io
- Terminal showing test suite running
- Diagram animations for transformations
- Split screen of multiple AI chats
---
## 5. Email/Newsletter Version
**Subject:** I used a framework to build itself (here's what happened)
Hey,
18 months ago I started building HUMMBLβa mental models framework for wicked problems.
The meta part: I used the framework to build the framework.
**The challenge:**
- Solo founder with a full-time job
- No existing product or infrastructure
- Needed empirical validation, not just theory
- Had to coordinate multiple AI systems
**The approach:**
1. Six transformations (P, IN, CO, DE, RE, SY)
2. Base-N scaling (match complexity to problem tier)
3. Quantitative wickedness scoring (5 questions, 30 points)
4. Multi-agent coordination (Claude + ChatGPT + Windsurf + Cursor)
**The results:**
- 120/120 models validated
- 9.2/10 average quality
- 140 chaos tests, 100% pass
- 18 months, 1 human + 4 AI agents
The meta-recursive proof: if a framework can build itself, it can handle anything at equivalent complexity.
**Want to try it?**
- Web: hummbl.io (free)
- Claude Desktop: @hummbl/mcp-server
- Full case study: [link]
If you're working on a wicked problemβmultiple stakeholders, low predictability, high complexityβreply and tell me about it. Looking for case study #2 and #3.
β Reuben
Chief Engineer, HUMMBL
---
## 6. Hacker News / Reddit Post
**Title:** I built a 120-model mental models framework using the framework itself (18-month retrospective)
**Body:**
Sharing a case study from building HUMMBLβa systematic mental models framework for complex problem-solving.
**The meta-recursive twist:** I used the framework's own models to architect, validate, and deploy it.
**Key technical decisions:**
1. **6 transformations, not categories:** Perspective, Inversion, Composition, Decomposition, Recursion, Systems. Every model maps to exactly one.
2. **Base-N scaling:** Base6 for literacy, Base42 for wicked problems, Base120 for pedagogical completeness. Match complexity to problem tier.
3. **Quantitative wickedness scoring:** 5-question rubric (variables, stakeholders, predictability, interdependencies, reversibility) replacing subjective tier assignment.
4. **Multi-agent development:** Treated Claude, ChatGPT, Windsurf, and Cursor as team members with defined roles. SITREP protocol for coordination. 4x parallel execution.
**Results:**
- 120 models, 9.2/10 quality score
- 140 chaos tests, 100% pass rate
- MCP server for Claude Desktop
- 18 months, solo founder
**Tech stack:** React, Cloudflare Workers, D1, TypeScript
**Links:**
- Live: hummbl.io
- MCP: npm @hummbl/mcp-server
- Case study: [link]
Would love feedback on the framework architecture and multi-agent coordination approach. AMA about the development process.