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MatiousCorp

Google Ad Manager MCP Server

by MatiousCorp

Google Ad Manager MCP Server

License: MIT Python 3.10+ MCP

Automate Google Ad Manager with AI. An MCP server that lets AI assistants like Claude, ChatGPT, Gemini, Cursor, and VS Code manage your ad campaigns, line items, creatives, and more through natural language.


Why This Exists

Managing Google Ad Manager is tedious. Creating campaigns, uploading creatives, and configuring line items involves countless clicks through a complex UI.

This MCP server changes that. Connect it to Claude and manage your entire ad operations through conversation:

  • "Create a new campaign for Nike ending December 31st"

  • "Upload all creatives from this folder and associate them with the Display line item"

  • "Check which orders are currently delivering"

No more clicking. Just tell Claude what you need.

Features

  • Order Management: List, create, and manage orders

  • Line Item Management: Create, duplicate, and configure line items

  • Creative Management: Upload images, associate with line items, bulk upload

  • Advertiser Management: Find, create, and list advertisers

  • Verification Tools: Verify line item setup, check delivery status

  • Campaign Workflow: Complete campaign creation in one operation

Installation

cd google-ad-manager-mcp pip install -e .

Or with uv:

cd google-ad-manager-mcp uv pip install -e .

Dependencies

  • FastMCP: MCP server framework with native middleware support

  • googleads: Google Ad Manager SOAP API client

Configuration

The server uses environment variables for configuration:

Variable

Description

Required

GAM_CREDENTIALS_PATH

Path to service account JSON

Yes

GAM_NETWORK_CODE

Ad Manager network code

Yes

GAM_MCP_TRANSPORT

Transport mode:

stdio

or

http

No (default:

stdio

in Docker,

http

otherwise)

GAM_MCP_HOST

Server host (HTTP mode only)

No (default:

0.0.0.0

)

GAM_MCP_PORT

Server port (HTTP mode only)

No (default:

8000

)

GAM_MCP_AUTH_TOKEN

Authentication token (HTTP mode only)

No (auto-generated if not set)

Authentication

The server implements Bearer token authentication using FastMCP native middleware, following MCP security best practices.

Security Features

  • FastMCP Native Middleware: Uses FastMCP 2.x middleware for proper MCP lifecycle management

  • Cryptographically secure tokens: Generated using secrets.token_hex(32)

  • Timing attack prevention: Uses constant-time comparison (hmac.compare_digest)

  • Tool-level authentication: Auth validated on every tool call

  • Audit logging: All authentication failures logged

How It Works

Authentication is enforced at the tool level using FastMCP's middleware system:

  • When a tool is called, the middleware validates the Authorization header

  • If no token is configured (GAM_MCP_AUTH_TOKEN not set), requests are allowed

  • Invalid or missing tokens return a ToolError with a helpful message

Setup

For remote deployments, set a fixed authentication token:

# Generate a secure token python -c "import secrets; print(secrets.token_hex(32))" # Set it as environment variable export GAM_MCP_AUTH_TOKEN="your-generated-token"

If not set, a random token is generated at startup and displayed in the logs.

Clients must include the token in the Authorization header:

Authorization: Bearer your-generated-token

Endpoints

Endpoint

Description

/mcp

MCP protocol endpoint (auth validated on tool calls)

Running the Server

Local Development

# Using the installed command gam-mcp # Or directly with Python python -m gam_mcp.server # With custom configuration GAM_NETWORK_CODE=12345678 GAM_MCP_PORT=9000 gam-mcp

Docker Deployment

The Docker image runs as a non-root user (appuser) for security.

Build the Image

docker build -t google-ad-manager-mcp .

Run the Container

# Basic usage with credentials mounted docker run -d \ --name gam-mcp \ -p 8000:8000 \ -v /path/to/your/credentials.json:/app/credentials.json:ro \ -e GAM_NETWORK_CODE=YOUR_NETWORK_CODE \ google-ad-manager-mcp # With authentication token (recommended for production) docker run -d \ --name gam-mcp \ -p 8000:8000 \ -v /path/to/your/credentials.json:/app/credentials.json:ro \ -e GAM_NETWORK_CODE=YOUR_NETWORK_CODE \ -e GAM_MCP_AUTH_TOKEN=$(python -c "import secrets; print(secrets.token_hex(32))") \ google-ad-manager-mcp # With custom port docker run -d \ --name gam-mcp \ -p 9000:8000 \ -v /path/to/your/credentials.json:/app/credentials.json:ro \ -e GAM_NETWORK_CODE=YOUR_NETWORK_CODE \ -e GAM_MCP_PORT=8000 \ google-ad-manager-mcp

View Logs

# View startup logs (includes generated auth token if not set) docker logs gam-mcp # Follow logs docker logs -f gam-mcp

Docker Compose

Create a docker-compose.yml file:

version: '3.8' services: gam-mcp: build: . ports: - "8000:8000" volumes: - ./credentials.json:/app/credentials.json:ro environment: - GAM_NETWORK_CODE=YOUR_NETWORK_CODE - GAM_MCP_AUTH_TOKEN=your-secure-token restart: unless-stopped

Run with:

docker-compose up -d

Verify the Container

# Check container is running docker ps # Test the endpoint curl -X POST http://localhost:8000/mcp \ -H "Content-Type: application/json" \ -H "Accept: application/json, text/event-stream" \ -d '{"jsonrpc": "2.0", "method": "initialize", "params": {"protocolVersion": "2024-11-05", "capabilities": {}, "clientInfo": {"name": "test", "version": "1.0"}}, "id": 1}'

Cloud Deployment (Railway, Fly.io, etc.)

  1. Set environment variables in your cloud provider:

    • GAM_CREDENTIALS_PATH: Path to credentials (or use secrets)

    • GAM_NETWORK_CODE: Your Ad Manager network code

    • GAM_MCP_AUTH_TOKEN: A secure authentication token

  2. Deploy using the included Dockerfile

Connecting to AI Assistants

Add to ~/Library/Application Support/Claude/claude_desktop_config.json:

{ "mcpServers": { "google-ad-manager": { "command": "docker", "args": [ "run", "-i", "--rm", "-e", "GAM_NETWORK_CODE", "-v", "/path/to/credentials.json:/app/credentials.json:ro", "google-ad-manager-mcp" ], "env": { "GAM_NETWORK_CODE": "YOUR_NETWORK_CODE" } } } }

Claude Desktop (HTTP Mode)

If running the server in HTTP mode:

{ "mcpServers": { "google-ad-manager": { "url": "http://localhost:8000/mcp" } } }

Remote Server with Authentication

If deploying remotely with authentication enabled:

{ "mcpServers": { "google-ad-manager": { "url": "https://your-server.com/mcp", "headers": { "Authorization": "Bearer your-secure-token" } } } }

Other MCP Clients

This server works with any MCP-compatible client, including:

  • ChatGPT Desktop - OpenAI adopted MCP in March 2025

  • Cursor - AI-powered IDE with MCP support

  • VS Code - Via MCP extensions

  • Windsurf, Zed, Codeium - Various IDE integrations

Refer to each client's documentation for MCP server configuration.

Testing with MCP Inspector

# Without authentication npx @modelcontextprotocol/inspector http://localhost:8000/mcp # With authentication (set header in Inspector UI) # Header: Authorization # Value: Bearer your-token

Available Tools

Order Tools

Tool

Description

list_delivering_orders

List all orders with delivering line items

get_order

Get order details by ID or name

create_order

Create a new order

find_or_create_order

Find existing or create new order

Line Item Tools

Tool

Description

get_line_item

Get line item details

create_line_item

Create a new line item

duplicate_line_item

Duplicate an existing line item

update_line_item_name

Rename a line item

list_line_items_by_order

List all line items for an order

Creative Tools

Tool

Description

upload_creative

Upload an image creative

associate_creative_with_line_item

Associate creative with line item

upload_and_associate_creative

Upload and associate in one step

bulk_upload_creatives

Upload all creatives from a folder

get_creative

Get creative details

list_creatives_by_advertiser

List creatives for an advertiser

Advertiser Tools

Tool

Description

find_advertiser

Find advertiser by name

get_advertiser

Get advertiser details

list_advertisers

List all advertisers

create_advertiser

Create a new advertiser

find_or_create_advertiser

Find or create advertiser

Verification Tools

Tool

Description

verify_line_item_setup

Verify line item configuration

check_line_item_delivery_status

Check delivery progress

verify_order_setup

Verify entire order setup

Workflow Tools

Tool

Description

create_campaign

Complete campaign creation workflow

Example Usage with Claude

User: List all delivering orders Claude: [Uses list_delivering_orders tool] Here are the currently delivering orders: 1. Campaign IPhone 17 Pro 2025/2026 (ID: 123456) - Display line item: 45,000 impressions delivered User: Create a new campaign for "ACME Corp" ending December 31, 2025 Claude: [Uses create_campaign tool] I'll create the campaign with: - Advertiser: ACME Corp - Order: ACME Campaign 2025 - Line Item: Display - End Date: December 31, 2025 Campaign created successfully! - Order ID: 789012 - Line Item ID: 345678 - 4 creatives uploaded and associated

Development

Setup

# Clone the repository git clone https://github.com/MatiousCorp/google-ad-manager-mcp.git cd google-ad-manager-mcp # Install with dev dependencies pip install -e ".[dev]"

Running Tests

# Run all tests pytest # Run with coverage pytest --cov=gam_mcp --cov-report=html # Run specific test file pytest tests/test_utils.py

Code Quality

# Run linter ruff check . # Run linter with auto-fix ruff check . --fix

Roadmap

The following features are planned for future releases:

Near-term

  • Ad Unit Management - List, get, and create ad units with hierarchy support

  • Placement Management - Manage inventory placements and targeting

  • Line Item Status Control - Pause, resume, archive, and approve line items

  • Forecast & Availability - Check inventory availability and forecast impressions

  • Creative Preview Links - Generate preview URLs for creative-line item combinations

Medium-term

  • Advanced Targeting - Geographic, device, daypart, and custom key-value targeting

  • Reporting Tools - Generate and retrieve performance reports

  • Bulk Operations - Batch updates for line items, creatives, and targeting

  • HTML5/Video Creatives - Support for rich media and video creative uploads

Long-term

  • Audience Management - Create and manage audience segments

  • User & Permissions - Manage users, roles, and order assignments

  • Yield Management - Configure yield groups and optimization

  • Custom Reporting - Scheduled reports with export capabilities

Community Requests

Have a feature request? Open an issue to suggest new functionality.

Contributing

Contributions are welcome! Please see CONTRIBUTING.md for guidelines.

Changelog

See CHANGELOG.md for version history.

API Version

Uses Google Ad Manager SOAP API version v202411.

License

MIT - see LICENSE for details.


Need a Custom MCP Server?

This project is built and maintained by Matious.

We specialize in building custom AI tools and MCP servers that integrate with your existing systems. Whether you need to connect Claude to your CRM, ERP, ad platforms, or internal tools — we can help.

What we build:

  • Custom MCP servers for any API or platform

  • AI-powered automation workflows

  • Claude integrations for business operations

Get in touch: matious.com

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