martechdevs martech skills
Server Details
Practitioner skills for tracking plans, GA4 and GTM fixes, consent, attribution and CRM work.
- Status
- Healthy
- Last Tested
- Transport
- Streamable HTTP · MCP 2025-11-25
- URL
TDQS
Scored across 3 tools
Each tool targets a clearly distinct action: get_skill retrieves one item, list_skills enumerates everything, search_skills queries by keyword. There is no overlap in purpose and the descriptions reinforce the boundaries.
All three tools follow a strict verb_noun snake_case pattern (get_skill, list_skills, search_skills) with the shared 'skill' noun making the family immediately recognizable.
Three tools is slightly lean but well-matched to a read-only skill library, covering the list/search/get triad cleanly with no redundancy. Each tool earns its place.
For consuming a skills library, list/search/get covers the full retrieval lifecycle, and get_skill even extends to reading linked reference files. The only gap is authoring (no create/update/delete), which may be out of scope for a curated library.
Available Tools
3 toolsget_skillGet a martech skillARead-onlyIdempotentInspect
Return one skill as Markdown: when to use it, inputs, procedure, acceptance checks, boundaries and live docs to check. Pass file to read one of the skill's reference, asset or script files, using the relative path the skill links to (for example "references/destination-mapping.md").
| Name | Required | Description | Default |
|---|---|---|---|
| file | No | Relative path of a file inside the skill folder. | |
| name | Yes | Skill name from search_skills or list_skills, for example "tracking-plan-builder". |
TDQS
Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?
Annotations already declare readOnlyHint, idempotentHint, non-destructive and closed-world, so the safety profile is covered. With no output schema, the description earns credit for disclosing the return shape (Markdown with when-to-use, inputs, procedure, acceptance checks, boundaries, docs) and the dual read modes.
Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.
Is the description appropriately sized, front-loaded, and free of redundancy?
Two sentences, front-loaded with the primary behavior and followed by the secondary file mode, with no filler. Slightly list-heavy but every clause carries information.
Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.
Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?
With no output schema, the description fills the return-value gap by describing the Markdown sections returned, and it explains both the main and file-retrieval modes. A read-only, two-parameter tool is sufficiently covered, though auth or sourcing prerequisites remain unstated.
Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.
Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?
Schema description coverage is 100%, so both parameters are already documented with their own examples and formats. The description adds only a slightly richer example for the file path ('references/destination-mapping.md'), so baseline 3 is appropriate.
Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.
Does the description clearly state what the tool does and how it differs from similar tools?
States a specific verb and resource ('Return one skill as Markdown') and enumerates the returned sections, plus the secondary 'Pass file to read...' mode. It is a retrieval tool clearly distinct from list_skills/search_skills by being singular, though it never names the siblings to sharpen the contrast.
Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.
Does the description explain when to use this tool, when not to, or what alternatives exist?
The file parameter's usage is explained ('Pass file to read one of the skill's reference, asset or script files'), giving implicit when-to-use guidance for the optional mode. However there is no explicit statement of when to reach for this tool versus list_skills/search_skills, or any prerequisites/ordering.
Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.
list_skillsList martech skillsARead-onlyIdempotentInspect
List every skill in the library by practice area, with a one-line summary and access level, plus how many more are in review.
| Name | Required | Description | Default |
|---|---|---|---|
| area | No | Limit the list to one practice area. |
TDQS
Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?
Annotations already declare readOnly, idempotent, non-destructive, and closed-world, so the safety profile is covered. The description adds genuine behavioral value by disclosing the return shape: a one-line summary, access level, and a count of skills still in review.
Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.
Is the description appropriately sized, front-loaded, and free of redundancy?
One sentence, zero filler, and the enumeration scope is front-loaded ahead of the return-detail clauses. Every clause earns its place.
Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.
Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?
With no output schema, the description must carry return-value burden, and it does describe the listed fields and the in-review count. It stops short of pagination or total-count behavior, but for a simple read-only list tool with full annotation coverage this is close to complete.
Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.
Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?
Schema description coverage is 100% and the single enum parameter is fully documented in the schema, so the schema does the heavy lifting. The description's phrase 'by practice area' only loosely gestures at the area filter without adding syntax or default behavior. Baseline 3 applies.
Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.
Does the description clearly state what the tool does and how it differs from similar tools?
States a specific verb (List) and resource (every skill in the library) plus the organizing dimension (practice area). It is clear what the tool returns, though it never names search_skills or get_skill to sharpen the boundary against siblings.
Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.
Does the description explain when to use this tool, when not to, or what alternatives exist?
Usage is implied by 'List every skill' — a full enumeration — but the description gives no explicit when-to-use guidance or conditions that would route an agent to search_skills or get_skill instead. Minimum viable.
Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.
search_skillsSearch martech skillsARead-onlyIdempotentInspect
Search the skills library by task, tool or problem, for example "GA4 unassigned traffic", "UTM convention for paid social", "Meta CAPI dedupe" or "HubSpot implementation order". Returns skill names with a one-line summary, practice area and access level. Use get_skill next to read one.
| Name | Required | Description | Default |
|---|---|---|---|
| area | No | Limit results to one practice area. | |
| limit | No | Maximum results, default 6. | |
| query | Yes | The task or problem in plain words. |
TDQS
Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?
Annotations already declare readOnlyHint=true, idempotentHint=true, destructiveHint=false and openWorldHint=false, so the safety profile is covered. The description adds genuinely useful context the annotations cannot: the shape of the result (skill names with a one-line summary, practice area and access level), which matters because there is no output schema. It stops short of noting pagination or that results are capped by the limit parameter.
Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.
Is the description appropriately sized, front-loaded, and free of redundancy?
Front-loaded with the purpose, followed by examples, return shape, and the sibling pointer — every sentence does work. The four quoted example queries occupy a substantial share of the text, which is helpful but slightly padded for a tool whose input is plain prose.
Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.
Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?
With no output schema, the description correctly compensates by describing the returned fields, and the annotations carry the safety profile. The only real gap is that list_skills is never addressed, leaving the agent to infer whether enumeration is an alternative.
Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.
Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?
Schema description coverage is 100%, so all three parameters (query, area, limit) are already documented with constraints and enum values. The description's example queries illustrate what a good 'query' looks like, but adds nothing about 'area' or 'limit' beyond the schema. Baseline 3 is appropriate.
Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.
Does the description clearly state what the tool does and how it differs from similar tools?
States a specific verb and resource ('Search the skills library by task, tool or problem') with concrete query examples that make the retrieval mode unambiguous. It also names the sibling get_skill as the follow-up for reading a result, so an agent can distinguish this from its siblings without opening a schema.
Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.
Does the description explain when to use this tool, when not to, or what alternatives exist?
Explicitly routes to 'get_skill next to read one', which tells the agent when to use this tool versus continuing with get_skill, and the four example queries demonstrate the intended input mode. It does not mention list_skills or state when browsing/enumeration is preferable to searching, so the sibling routing is partial rather than exhaustive.
Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.
Tool Schema Changelog
Recent tool additions, removals, and schema changes observed during successful MCP inspections.
3 tool updates
- First observed
get_skill - First observed
list_skills - First observed
search_skills
Related MCP Connectors
Free website tracking audit, no account needed: GTM, GA4, Meta Pixel, Consent Mode v2, server-side
Marketing analytics from your real data: GA4, Piano, Matomo, Shopify, Google Ads, Meta Ads.
Marketing and practice analytics for law firms: leads, meetings, attribution, ads, SEO, pipeline.
E-commerce skills for AI agents: feeds, Google Shopping, GA4. Your private Brain when signed in.
Related MCP Servers
- AlicenseBqualityAmaintenanceCookieless web analytics your AI agent can read. Self-host it on your own Cloudflare account (Workers + D1) and read visits, sources, pages, countries and custom events over MCP. Prefer hosted? https://a.measuremy.site/mcp (OAuth sign-in, no key).201MIT
- AlicenseAqualityBmaintenanceMCP server for Google Tag Manager and GA4, enabling tag management, consent auditing, workspace versioning, and analytics reporting through natural language.1124 npm2MIT
- AlicenseNot gradedqualityDmaintenanceAutomates Google Analytics 4 and Google Tag Manager setup, management, and health monitoring with blueprints, multi-environment support, and MCP tools for AI agents.MIT
- AlicenseAqualityFmaintenanceEnables unified querying of GA4, Cloudflare Web Analytics, Vercel Analytics, and Google Search Console through a single MCP interface, with cross-tracker comparisons and discrepancy reporting.21MIT
Glama MCP Gateway
Add one secure layer between your agents and this server.