Break-even ROAS and profit calculators, UTM link builder, and Ecomwith tutorial and report search.
Scored across 6 tools
Most tools target distinct resources or actions: UTM URL building, weekly report listing/retrieval, and resource search. The only overlap is between calculate_break_even_roas and compare_profit_scenarios, which both compute ROAS, maximum CPA, and contribution from user-supplied financial inputs. The descriptions distinguish them by single-input versus multi-scenario scope, so misselection is possible but not severe.
Every tool follows a consistent snake_case verb_noun pattern: build_campaign_utm, calculate_break_even_roas, compare_profit_scenarios, get_public_weekly_report, list_public_weekly_reports, search_ecommerce_resources. The verb choices are predictable and resource names are clear. There are no mixed conventions or vague standalone names.
Six tools is well within the ideal 3–15 range and each one serves a distinct purpose. The set covers UTM formatting, two financial calculators, and three read-only content operations without redundancy. No tool feels trivial or artificially padded.
The surface covers the apparent commerce desk domain: UTM building, ROAS/CPA calculations, scenario comparison, report listing and retrieval, and metadata search. Minor gaps exist, such as no currency conversion for multi-currency scenarios and no access to full member report bodies. These are workable limitations rather than severe omissions.
Format one HTTP(S) campaign URL with source, medium and campaign, plus optional content and term. Trims and lowercases UTM values and replaces whitespace with underscores. Returns naming warnings. Never visits the URL, sends a message, saves a campaign or changes tracking settings.
Inputs: url (required), medium (required), source (required), campaign (required), +2 more. Returns: url, fetched, normalization, namingWarnings
Calculate break-even and target-profit ROAS and maximum CPA from user-supplied revenue, costs, percentage fees and refund reserve. Ask for missing inputs even if asked not to ask questions. Unknown fields must be null, never guessed zeros or a default currency. If any input is unknown, returns needs_input with questions and no estimate. Only explicit user-supplied zeros are valid. Does not read an ad account or change a budget.
Inputs: price (required), currency (required), refundRate (required), productCost (required), +3 more. Returns: status, estimate, missingInputs
Compare two to five user-supplied pricing or cost scenarios in one currency. Unknown inputs must be null, never guessed zeros or a default currency. If any scenario is incomplete, returns needs_input with labeled questions and no numeric comparison; ask for those inputs. Complete scenarios return contribution, maximum CPA and ROAS. Does not predict sales or change pricing or advertising.
Inputs: scenarios (required). Returns: status, scenarios, missingInputs
Read guest excerpts and cited source links for one published or corrected Ecomwith weekly report, using a slug returned by list_public_weekly_reports. Retain publication and correction dates and each cited source verificationStatus label; do not upgrade weaker evidence. Rechecks publication state each call. A withdrawn, unpublished, missing or unavailable-language report is not returned. No member content or private research notes are accessible.
Inputs: slug (required), locale. Returns: report
List up to ten Ecomwith published or corrected ecommerce reports with public summaries and dates. Does not return drafts, withdrawn issues, member-only sections, subscriber data or unpublished research. These are dated editorial reports, not a live news feed.
Inputs: limit, locale. Returns: items, locale
Search Ecomwith published tutorial metadata, internal tool descriptions and public answer summaries in English or Chinese. Returns up to ten source links with content access labels. Does not search the wider web, fetch websites or return paid lesson bodies, drafts or customer data.
Inputs: query (required), limit, locale. Returns: items, scope, locale
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