Popcraft MCP

https://popcraft.ai/api/mcp

Quick start

Every client connects the same endpoint; only the "add server" step differs. The first tool call opens the Popcraft sign-in in your browser — press Allow once and the connection stays live with automatic token refresh. New accounts get 100 free credits.

{
  "mcpServers": {
    "popcraft": {
      "url": "https://popcraft.ai/api/mcp"
    }
  }
}

Try it

Paste any of these into a fresh chat once the connector is on:

Use the Popcraft MCP to make a 10-second cinematic product teaser — preview the credit cost first.

Make me a 15-second vertical UGC ad for my product on Popcraft — hook people in the first second. (loads the ugc-ad skill)

I need a YouTube thumbnail for my video about why cheap mechanical keyboards beat expensive ones — make it pop, using Popcraft. (loads the thumbnail-pro skill)

Shoot a brand image set for the citrus soda — hero can, lifestyle scene, pattern tile — then voice a 15-second tagline.

Related MCP server: media-gen-mcp

What your agent gets

Skills, served live

Ask for a deliverable rather than an asset and the agent loads the matching production recipe before it generates anything. Nothing to install, nothing to paste.

• ugc-ad — one vertical 9:16 creator-style ad, up to 15 s, with speech and sound rendered natively in the clip.intake → creator identity → script → storyboard → realism pass → cost preview → one Seedance 2.0 clip → QA

• thumbnail-pro — click-optimised YouTube / Instagram thumbnails with an identity lock for your own face.16 concept frameworks → one intake question → 11-block prompt → parallel variants → micro-edits → 4K upscale

• h3-product-ad — minimalist, typography-led product ad on Hailuo 3, 5–15 s, with a native score.intake → copy → three anchor photos → storyboard → cost preview → one generation → QA

• voiceover — narration that does not sound like TTS: voice lock, words-per-second budget, per-line direction.script rewrite → voice pick → line-by-line delivery tags

• sd25-prompting / sd25-prompting-zh — ByteDance's official Seedance 2.5 prompt optimizer, served verbatim (English and Chinese editions); compiles your brief and references into one submission-ready prompt.

• gpt-image-25-prompting / h3-prompting — model-specific prompt formats for GPT Image 2.5 (change-vs-preserve structure) and Hailuo 3 (structured format with sound and speech fields).

Cost preview on every spend

Every generate tool accepts get_cost: true and returns the exact credit price without submitting anything. Rates come from popcraft_models_explore; the numbers below are as of 2026-09-25 and apply before plan discounts.

Pro and Max include a daily Seedance 2.0 Fast & Mini allowance at no credit cost, and Nano Banana / Seedream images are unlimited from Plus upward — see unlimited-ai-video and pricing.

How a good agent run looks

1. Pick the model — popcraft_models_explore: read its reference_limits, the video_input / image_input / audio_input envelope, durations and aspect ratios.

2. Get references in — popcraft_media_import_url for anything with a public URL; otherwise popcraft_media_upload and run the returned shell recipe (curl -T file "<proxy_upload_url>"). Pre-check each file against the envelope — an out-of-envelope reference is rejected, or worse, wastes credits.

3. Bind references in the prompt with the model's tokens — Image 1, Video 1, Audio 1 for the Seedance family; <Picture 1> for Hailuo 3.

4. Preview, then spend — get_cost: true, show the number, then generate. The result card refreshes itself; do not poll in a loop.

5. Chain — any result URL is a valid medias[].value for the next call: upscale it, animate it, edit it.

Recipes

Each recipe is a complete run — the tool calls, the prompts and the outputs, shown inline.

FAQ