CallAI SEO MCP
Provides live Google search results, including AI Overview text and the sites it cites, for SEO keyword and SERP research.
This server has a remotely hosted endpoint. Open its connector listing for connection details, authentication requirements, and setup instructions:
CallAI — live SEO data for AI agents
CallAI gives your AI agent real search data instead of guesses: live Google and Bing results (including the Google AI Overview and the sites it cites), keyword volume and difficulty, long-tail ideas, competitor keyword gaps, domain traffic, backlinks and on-page audits.
It works two ways:
DeepSeek Harness (dsh) plugin — this npm package,
@callaiapi/seo. Installs the tools plus acallai-seoskill that teaches the agent how to do keyword research, competitor analysis, GEO checks and audits.Remote MCP server —
https://api.callaiapi.com/mcp, for Claude Code, Cursor, VS Code, Cline, Windsurf and any other MCP client. Nothing to install.
Data comes from DataForSEO. Paid tools bill your CallAI balance per call: top up from $1, no subscription, balance never expires. Every result states what that call cost. Seven free tools need only an API key. Anyone can list the tools without a key.
Contents
Related MCP server: DataForSEO MCP Server
1. Get an API key
Sign up at https://callaiapi.com/register.
Top up any amount from $1 (cards, Apple Pay / Google Pay, or USDT on several chains).
Create a key under API Keys: https://callaiapi.com/portal?tab=keys. It looks like
sk-live-…. You can set a spend limit per key.
2. Install in DeepSeek Harness
Requires dsh 0.2.0 or later.
dsh plugin --profile web add @callaiapi/seoUse your own profile name instead of web if you run another one (ls ~/.dsh/profiles). You can also install @callaiapi/seo from a plugin shop such as dsh-plugin-shop. Restart dsh afterwards — a newly added plugin is not loaded into a running process.
Give the plugin your key
The plugin looks for the key in this order and uses the first one it finds:
Where | How |
Plugin setting | In the profile's |
dsh credential | Saved through dsh's credential settings, or in |
Environment variable |
|
Profile patch, in ~/.dsh/profiles/<profile>/cordis.patch.yml:
- id: callai-seo
config:
apiKey: sk-live-your-key.env file, in ~/.dsh/.env:
CALLAI_API_KEY=sk-live-your-keySaving the credential through dsh reconnects automatically; changes to the patch file, .env or the environment take effect after a dsh restart.
Check it works
Start a session and ask "Which mcp__callai tools do you have?" — the agent should list 20 tools, and "Audit https://example.com" should come back with real data and a billed_usd line.
Plugin settings
Setting | Default | Meaning |
| empty | Your CallAI key. Empty means: use the |
|
| MCP endpoint. Change only if you were given another one |
|
| Per-call timeout; deep SERP and backlink calls can take up to a minute |
Uninstall
dsh plugin --profile web remove @callaiapi/seo3. Use it in other MCP clients
Setting | Value |
Transport | Streamable HTTP |
URL |
|
Header |
|
Claude Code
claude mcp add --transport http callai https://api.callaiapi.com/mcp \
--header "Authorization: Bearer sk-live-your-key"Cursor — .cursor/mcp.json in your project, or ~/.cursor/mcp.json:
{
"mcpServers": {
"callai": {
"url": "https://api.callaiapi.com/mcp",
"headers": { "Authorization": "Bearer sk-live-your-key" }
}
}
}VS Code (Copilot agent mode) — .vscode/mcp.json:
{
"inputs": [
{ "type": "promptString", "id": "callai-key", "description": "CallAI API key", "password": true }
],
"servers": {
"callai": {
"type": "http",
"url": "https://api.callaiapi.com/mcp",
"headers": { "Authorization": "Bearer ${input:callai-key}" }
}
}
}Windsurf, Cline and other clients — add a remote / Streamable HTTP server with the URL and header above. Clients that only support local (stdio) servers can bridge with mcp-remote:
{
"mcpServers": {
"callai": {
"command": "npx",
"args": ["-y", "mcp-remote", "https://api.callaiapi.com/mcp", "--header", "Authorization:${AUTH_HEADER}"],
"env": { "AUTH_HEADER": "Bearer sk-live-your-key" }
}
}
}4. What to ask
You don't call tools yourself — describe the job and the agent picks the tools. Examples:
"Find long-tail keywords about standing desks for the UK with difficulty under 30, then check who ranks for the top three."
"Compare my site example.com with competitor.com: traffic, the keywords they rank for that I don't, and backlink strength."
"Does Google show an AI Overview for 'best crm for startups'? Which sites does it cite, and is mine one of them?"
"Audit https://example.com/pricing and give me a fix list."
"I'm about to buy the expired domain old-brand.com. Check its backlinks and spam score."
"Get search volume and CPC for these 40 keywords in Germany, German language: …"
5. Tools reference
In dsh the tools appear as mcp__callai__<name>; other clients show <name>. Every result is JSON with billed_usd (what the call cost) and result. Parameters marked * are required. Every tool except the backlink and audit tools also accepts location_code and language_code (section 6).
Tool | Parameters | Returns |
|
| Ranked results (title, URL, domain, snippet); the AI Overview text with its cited sources when Google shows one |
| same as | Ranked Bing results |
|
| Per keyword: search volume, CPC, competition, keyword difficulty 0–100, main intent |
|
| Long-tail keywords containing the seed, by volume, with the same metrics |
|
| Keywords the domain ranks for, by estimated traffic: position, ranking URL, metrics |
|
| Estimated organic traffic, number of ranking keywords, position distribution, paid search totals |
|
| Keywords the competitor ranks for and you don't, by volume, with the competitor's position and URL |
|
| Domain rank 0–1000, backlinks, referring domains, nofollow count, broken backlinks, spam score, first seen |
|
| Linking domains, strongest first: rank, backlinks, spam score, first seen |
|
| Status code, title, meta description, canonical, headings, word count, link and image counts, timing, on-page score, all checks |
|
| Any other DataForSEO v3 endpoint — Google Maps, YouTube, Amazon keywords, Google Trends, LLM mentions, WHOIS, technologies, async |
|
| Starts a check of archive history, Baidu index and backlinks. Charged per domain, about $0.02; |
|
| Progress and per-domain verdict, reason and facts. Free to read |
Free tools
These need an API key but no balance, within a daily allowance of 200 units per account. keyword_suggestions counts 1 unit in seed mode, 3 in questions and 5 in az; the others count 1.
Tool | Parameters | Returns |
|
| Autocomplete suggestions from Google, Bing, YouTube, Amazon, Baidu, DuckDuckGo, Yahoo and Yandex. No search volume |
|
| Status and contents of robots.txt |
|
| Sitemaps found through robots.txt or /sitemap.xml: status, URL count, sample |
|
| Status, final URL, title, description, canonical, robots, X-Robots-Tag, hreflang, H1s, from raw HTML |
|
| Status and target of every redirect, up to 5 |
|
| A, AAAA, CNAME, MX, NS and TXT records |
|
| MX, SPF, DKIM, DMARC and MTA-STS records, with an audit of what to fix |
Domains can be given as example.com, www.example.com or a full URL.
6. Markets: location and language codes
Default market: United States (location_code 2840), English (language_code en). Tell the agent the market in plain words ("for Germany, in German") and it sets the codes.
Market |
| Typical |
United States | 2840 | en |
United Kingdom | 2826 | en |
Canada | 2124 | en / fr |
Australia | 2036 | en |
Germany | 2276 | de |
France | 2250 | fr |
Spain | 2724 | es |
Italy | 2380 | it |
Brazil | 2076 | pt |
Japan | 2392 | ja |
India | 2356 | en / hi |
Full list: DataForSEO locations.
7. Pricing and cost control
Calls are billed at the DataForSEO cost plus CallAI's margin; the exact amount is in each result's billed_usd and in your console call log. Typical costs:
Call | Approx. cost |
| $0.0024 |
| $0.013 |
| $0.018 |
| $0.015 |
| $0.029 |
| about $0.03 |
| $0.0002 |
A full keyword research session (ideas → metrics → SERP checks for five keywords) usually costs well under $0.10.
To keep spend predictable:
Set a spend limit on the key in the console; calls stop when it is reached.
The bundled skill tells the agent to batch keywords, start with small limits, and say before a run that would cost more than about $0.50.
When the balance runs out, tools return "Insufficient CallAI balance" with the top-up link; nothing is charged for refused calls.
8. Troubleshooting
Problem | Fix |
No | Restart dsh after installing. Check the key is set (section 2); without a key the plugin logs |
| Use the full key including |
| Raise the key's spend limit or use another key |
"Insufficient CallAI balance" | Top up at https://callaiapi.com/portal?tab=topup |
| A parameter is wrong (for example an unsupported language for that market). Ask the agent to retry with corrected values |
A call times out | Lower |
dsh says the plugin is incompatible | Update dsh: |
9. FAQ
Is there a free tier? No. New accounts start at $0 and you top up from $1; there is no subscription and no minimum monthly spend.
Where does the data come from? DataForSEO's live SERP, Labs, Backlinks and On-Page APIs. SERP results are fetched live at call time; keyword metrics and backlink indexes are DataForSEO's latest databases.
What do you store? For billing and your call log: the endpoint, status, cost and timing of each call. Keywords and domains are sent to DataForSEO to answer the request.
Can I call the API without an agent? Yes — the same data is available as a REST API at https://api.callaiapi.com/dataforseo/v3/... with DataForSEO's request format. See https://callaiapi.com/en/dataforseo.
I already have a DataForSEO account. Then you can use DataForSEO directly. CallAI is for people who want pay-as-you-go from $1 without a minimum deposit, one balance shared with LLM APIs, and an agent-ready MCP server.
Links
Setup guide: https://callaiapi.com/en/integrations/seo-mcp
Console: https://callaiapi.com/portal
License
MIT
Related MCP Connectors
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Live keyword, SERP, backlink, and AI-visibility research for AI agents. Prepaid pay-per-use.
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