Market Size (TAM · SAM · SOM)
market_sizeBottom-up market sizing with a built-in plausibility check. Builds TAM, SAM, and SOM bottom-up from customer count and revenue per account, then sanity-checks whether the implied customer acquisition is actually plausible — the check most pitch decks skip.
Input Schema
| Name | Required | Description | Default |
|---|---|---|---|
| arpa | No | Annual revenue per customer | |
| samPct | No | Serviceable share (%) Share you can actually reach: your segment, geography, language, channel. | |
| somPct | No | Obtainable share of SAM (%) Realistic share you win in ~3–5 years given competition. | |
| accounts | No | Potential customers in market Total count of businesses/people who could conceivably buy this category. |