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Repeat purchase behavior

get_repeat_purchase_behavior
Read-only

Returns Brand Analytics repeat-purchase behavior by ASIN for synced week, month, or quarter report periods. Includes orders, unique customers, repeat-purchase revenue, and repeat-customer percentages. This is aggregate Brand Analytics data, not daily customer-level order identity.

Input Schema

NameRequiredDescriptionDefault
asinNoFilter by ASIN.
limitNoMax rows (1-1000, default 20).
offsetNoPagination offset (0-100000, default 0). Use the returned pagination.next_offset to continue.
periodNoBrand Analytics report period to read: week, month, quarter, or all.week
sort_byNoColumn to sort by.end_date
end_dateNoOptional. YYYY-MM-DD upper bound on report end_date. With both dates omitted, defaults to the latest complete week/month/quarter; all ends today.
sort_orderNoSort order.desc
start_dateNoOptional. YYYY-MM-DD lower bound on report start_date. With both dates omitted, defaults to the complete ingested window for the selected period.
include_raw_rowsNoFor tabular results, false returns compact rows capped at MCP_TEXT_ROW_PREVIEW_LIMIT (default 10), regardless of limit. Complete-page and custom non-tabular responses may ignore this option; see tool-specific notes. Default true; large full-row responses are capped separately. Freshness fields require include_diagnostics=true in either row mode, where supported.
include_diagnosticsNoTrue enables expanded freshness diagnostics. Where supported, snapshot_capture_at and snapshot_data_through_date are populated only when include_diagnostics=true, in both compact and full-row modes; values may still be null if source data is unavailable. Default false. Basic empty-result data-window diagnostics are included by default when available.

Output Schema

NameRequiredDescriptionDefault
evidenceNo

Schema Changelog

Changes observed during successful MCP inspections.

  1. Changed29 schema fields changed
    • changedInput schema / $schema
      Previous value: -"http://json-schema.org/draft-07/schema#"New value: +"https://json-schema.org/draft/2020-12/schema"
    • changedOutput schema / $schema
      Previous value: -"http://json-schema.org/draft-07/schema#"New value: +"https://json-schema.org/draft/2020-12/schema"
    • changedOutput schema / additionalProperties
      Previous value: -trueNew value: +{}
    • removedOutput schema / properties / evidence / properties / effective_scope / $ref
      Removed value: -"#/properties/evidence/properties/requested_scope"
    • addedOutput schema / properties / evidence / properties / effective_scope / additionalProperties
      Added value: +false
    • addedOutput schema / properties / evidence / properties / effective_scope / properties
      Added value: +{
      +  "end_date": {
      +    "anyOf": [
      +      {
      +        "format": "date",
      +        "pattern": "^(?:(?:\\d\\d[2468][048]|\\d\\d[13579][26]|\\d\\d0[48]|[02468][048]00|[13579][26]00)-02-29|\\d{4}-(?:(?:0[13578]|1[02])-(?:0[1-9]|[12]\\d|3[01])|(?:0[469]|11)-(?:0[1-9]|[12]\\d|30)|(?:02)-(?:0[1-9]|1\\d|2[0-8])))$",
      +        "type": "string"
      +      },
      +      {
      +        "type": "null"
      +      }
      +    ]
      +  },
      +  "filters": {
      +    "additionalProperties": {},
      +    "propertyNames": {
      +      "type": "string"
      +    },
      +    "type": "object"
      +  },
      +  "group_by": {
      +    "items": {
      +      "maxLength": 128,
      +      "minLength": 1,
      +      "type": "string"
      +    },
      +    "type": "array"
      +  },
      +  "marketplace_id": {
      +    "anyOf": [
      +      {
      +        "minLength": 1,
      +        "type": "string"
      +      },
      +      {
      +        "type": "null"
      +      }
      +    ]
      +  },
      +  "reporting_time_zone": {
      +    "anyOf": [
      +      {
      +        "minLength": 1,
      +        "type": "string"
      +      },
      +      {
      +        "type": "null"
      +      }
      +    ]
      +  },
      +  "sort": {
      +    "items": {
      +      "additionalProperties": false,
      +      "properties": {
      +        "direction": {
      +          "enum": [
      +            "asc",
      +            "desc"
      +          ],
      +          "type": "string"
      +        },
      +        "field": {
      +          "maxLength": 128,
      +          "minLength": 1,
      +          "type": "string"
      +        }
      +      },
      +      "required": [
      +        "field",
      +        "direction"
      +      ],
      +      "type": "object"
      +    },
      +    "type": "array"
      +  },
      +  "start_date": {
      +    "anyOf": [
      +      {
      +        "format": "date",
      +        "pattern": "^(?:(?:\\d\\d[2468][048]|\\d\\d[13579][26]|\\d\\d0[48]|[02468][048]00|[13579][26]00)-02-29|\\d{4}-(?:(?:0[13578]|1[02])-(?:0[1-9]|[12]\\d|3[01])|(?:0[469]|11)-(?:0[1-9]|[12]\\d|30)|(?:02)-(?:0[1-9]|1\\d|2[0-8])))$",
      +        "type": "string"
      +      },
      +      {
      +        "type": "null"
      +      }
      +    ]
      +  }
      +}
    • addedOutput schema / properties / evidence / properties / effective_scope / required
      Added value: +[
      +  "marketplace_id",
      +  "start_date",
      +  "end_date",
      +  "reporting_time_zone",
      +  "group_by",
      +  "sort",
      +  "filters"
      +]
    • addedOutput schema / properties / evidence / properties / effective_scope / type
      Added value: +"object"
    • removedOutput schema / properties / evidence / properties / grain / items / $ref
      Removed value: -"#/properties/evidence/properties/tool"
    • addedOutput schema / properties / evidence / properties / grain / items / maxLength
      Added value: +128
    • addedOutput schema / properties / evidence / properties / grain / items / minLength
      Added value: +1
    • addedOutput schema / properties / evidence / properties / grain / items / type
      Added value: +"string"
    • removedOutput schema / properties / evidence / properties / join_keys / items / properties / field / $ref
      Removed value: -"#/properties/evidence/properties/tool"
    • addedOutput schema / properties / evidence / properties / join_keys / items / properties / field / maxLength
      Added value: +128
    • addedOutput schema / properties / evidence / properties / join_keys / items / properties / field / minLength
      Added value: +1
    • addedOutput schema / properties / evidence / properties / join_keys / items / properties / field / type
      Added value: +"string"
    • changedOutput schema / properties / evidence / properties / observed / properties / data_start / anyOf
      Previous value: -[
      -  {
      -    "format": "date",
      -    "type": "string"
      -  },
      -  {
      -    "type": "null"
      -  }
      -]New value: +[
      +  {
      +    "format": "date",
      +    "pattern": "^(?:(?:\\d\\d[2468][048]|\\d\\d[13579][26]|\\d\\d0[48]|[02468][048]00|[13579][26]00)-02-29|\\d{4}-(?:(?:0[13578]|1[02])-(?:0[1-9]|[12]\\d|3[01])|(?:0[469]|11)-(?:0[1-9]|[12]\\d|30)|(?:02)-(?:0[1-9]|1\\d|2[0-8])))$",
      +    "type": "string"
      +  },
      +  {
      +    "type": "null"
      +  }
      +]
    • changedOutput schema / properties / evidence / properties / observed / properties / data_through / anyOf
      Previous value: -[
      -  {
      -    "format": "date",
      -    "type": "string"
      -  },
      -  {
      -    "type": "null"
      -  }
      -]New value: +[
      +  {
      +    "format": "date",
      +    "pattern": "^(?:(?:\\d\\d[2468][048]|\\d\\d[13579][26]|\\d\\d0[48]|[02468][048]00|[13579][26]00)-02-29|\\d{4}-(?:(?:0[13578]|1[02])-(?:0[1-9]|[12]\\d|3[01])|(?:0[469]|11)-(?:0[1-9]|[12]\\d|30)|(?:02)-(?:0[1-9]|1\\d|2[0-8])))$",
      +    "type": "string"
      +  },
      +  {
      +    "type": "null"
      +  }
      +]
    • changedOutput schema / properties / evidence / properties / requested_scope / properties / end_date / anyOf
      Previous value: -[
      -  {
      -    "format": "date",
      -    "type": "string"
      -  },
      -  {
      -    "type": "null"
      -  }
      -]New value: +[
      +  {
      +    "format": "date",
      +    "pattern": "^(?:(?:\\d\\d[2468][048]|\\d\\d[13579][26]|\\d\\d0[48]|[02468][048]00|[13579][26]00)-02-29|\\d{4}-(?:(?:0[13578]|1[02])-(?:0[1-9]|[12]\\d|3[01])|(?:0[469]|11)-(?:0[1-9]|[12]\\d|30)|(?:02)-(?:0[1-9]|1\\d|2[0-8])))$",
      +    "type": "string"
      +  },
      +  {
      +    "type": "null"
      +  }
      +]
    • addedOutput schema / properties / evidence / properties / requested_scope / properties / filters / propertyNames
      Added value: +{
      +  "type": "string"
      +}
    • removedOutput schema / properties / evidence / properties / requested_scope / properties / group_by / items / $ref
      Removed value: -"#/properties/evidence/properties/tool"
    • addedOutput schema / properties / evidence / properties / requested_scope / properties / group_by / items / maxLength
      Added value: +128
    • addedOutput schema / properties / evidence / properties / requested_scope / properties / group_by / items / minLength
      Added value: +1
    • addedOutput schema / properties / evidence / properties / requested_scope / properties / group_by / items / type
      Added value: +"string"
    • removedOutput schema / properties / evidence / properties / requested_scope / properties / sort / items / properties / field / $ref
      Removed value: -"#/properties/evidence/properties/tool"
    • addedOutput schema / properties / evidence / properties / requested_scope / properties / sort / items / properties / field / maxLength
      Added value: +128
    • addedOutput schema / properties / evidence / properties / requested_scope / properties / sort / items / properties / field / minLength
      Added value: +1
    • addedOutput schema / properties / evidence / properties / requested_scope / properties / sort / items / properties / field / type
      Added value: +"string"
    • changedOutput schema / properties / evidence / properties / requested_scope / properties / start_date / anyOf
      Previous value: -[
      -  {
      -    "format": "date",
      -    "type": "string"
      -  },
      -  {
      -    "type": "null"
      -  }
      -]New value: +[
      +  {
      +    "format": "date",
      +    "pattern": "^(?:(?:\\d\\d[2468][048]|\\d\\d[13579][26]|\\d\\d0[48]|[02468][048]00|[13579][26]00)-02-29|\\d{4}-(?:(?:0[13578]|1[02])-(?:0[1-9]|[12]\\d|3[01])|(?:0[469]|11)-(?:0[1-9]|[12]\\d|30)|(?:02)-(?:0[1-9]|1\\d|2[0-8])))$",
      +    "type": "string"
      +  },
      +  {
      +    "type": "null"
      +  }
      +]
  2. Changed2 schema fields changed
    • changedInput schema / properties / include_diagnostics / description
      Previous value: -"True may add expanded freshness diagnostics. Basic empty-result data-window diagnostics are included by default when available."New value: +"True enables expanded freshness diagnostics. Where supported, snapshot_capture_at and snapshot_data_through_date are populated only when include_diagnostics=true, in both compact and full-row modes; values may still be null if source data is unavailable. Default false. Basic empty-result data-window diagnostics are included by default when available."
    • changedInput schema / properties / include_raw_rows / description
      Previous value: -"False returns compact rows. Default true."New value: +"For tabular results, false returns compact rows capped at MCP_TEXT_ROW_PREVIEW_LIMIT (default 10), regardless of limit. Complete-page and custom non-tabular responses may ignore this option; see tool-specific notes. Default true; large full-row responses are capped separately. Freshness fields require include_diagnostics=true in either row mode, where supported."
  3. Changed5 schema fields changed
    • changedOutput schema / properties / evidence / properties / basis / properties / date / items / enum
      Previous value: -[
      -  "order_date",
      -  "reporting_date",
      -  "click_attribution_date",
      -  "posted_date",
      -  "settlement_date",
      -  "snapshot_date",
      -  "live_observation_time",
      -  "event_time",
      -  "effective_date",
      -  "not_applicable",
      -  "not_reported"
      -]New value: +[
      +  "order_date",
      +  "reporting_date",
      +  "click_attribution_date",
      +  "posted_date",
      +  "financial_event_group_start",
      +  "settlement_date",
      +  "snapshot_date",
      +  "live_observation_time",
      +  "event_time",
      +  "effective_date",
      +  "not_applicable",
      +  "not_reported"
      +]
    • changedOutput schema / properties / evidence / properties / entity_types / items / enum
      Previous value: -[
      -  "account",
      -  "marketplace",
      -  "product",
      -  "variation_family",
      -  "listing",
      -  "offer",
      -  "inventory_item",
      -  "fulfillment_center",
      -  "order",
      -  "order_item",
      -  "campaign",
      -  "ad_group",
      -  "ad",
      -  "target",
      -  "keyword",
      -  "search_query",
      -  "portfolio",
      -  "store",
      -  "audience_segment",
      -  "dsp_advertiser",
      -  "shipment",
      -  "inbound_plan",
      -  "fulfillment_operation",
      -  "transaction",
      -  "settlement",
      -  "financial_event",
      -  "return",
      -  "reimbursement",
      -  "promotion",
      -  "review",
      -  "catalog_definition",
      -  "audit_event",
      -  "not_applicable"
      -]New value: +[
      +  "account",
      +  "marketplace",
      +  "product",
      +  "variation_family",
      +  "listing",
      +  "offer",
      +  "inventory_item",
      +  "fulfillment_center",
      +  "order",
      +  "order_item",
      +  "campaign",
      +  "ad_group",
      +  "ad",
      +  "target",
      +  "keyword",
      +  "search_query",
      +  "portfolio",
      +  "store",
      +  "audience_segment",
      +  "dsp_advertiser",
      +  "shipment",
      +  "inbound_plan",
      +  "fulfillment_operation",
      +  "transaction",
      +  "settlement",
      +  "financial_event",
      +  "financial_event_group",
      +  "return",
      +  "reimbursement",
      +  "promotion",
      +  "review",
      +  "catalog_definition",
      +  "audit_event",
      +  "not_applicable"
      +]
    • changedOutput schema / properties / evidence / properties / join_keys / items / properties / entity_type / enum
      Previous value: -[
      -  "account",
      -  "marketplace",
      -  "product",
      -  "variation_family",
      -  "listing",
      -  "offer",
      -  "inventory_item",
      -  "fulfillment_center",
      -  "order",
      -  "order_item",
      -  "campaign",
      -  "ad_group",
      -  "ad",
      -  "target",
      -  "keyword",
      -  "search_query",
      -  "portfolio",
      -  "store",
      -  "audience_segment",
      -  "dsp_advertiser",
      -  "shipment",
      -  "inbound_plan",
      -  "fulfillment_operation",
      -  "transaction",
      -  "settlement",
      -  "financial_event",
      -  "return",
      -  "reimbursement",
      -  "promotion",
      -  "review",
      -  "catalog_definition",
      -  "audit_event",
      -  "not_applicable"
      -]New value: +[
      +  "account",
      +  "marketplace",
      +  "product",
      +  "variation_family",
      +  "listing",
      +  "offer",
      +  "inventory_item",
      +  "fulfillment_center",
      +  "order",
      +  "order_item",
      +  "campaign",
      +  "ad_group",
      +  "ad",
      +  "target",
      +  "keyword",
      +  "search_query",
      +  "portfolio",
      +  "store",
      +  "audience_segment",
      +  "dsp_advertiser",
      +  "shipment",
      +  "inbound_plan",
      +  "fulfillment_operation",
      +  "transaction",
      +  "settlement",
      +  "financial_event",
      +  "financial_event_group",
      +  "return",
      +  "reimbursement",
      +  "promotion",
      +  "review",
      +  "catalog_definition",
      +  "audit_event",
      +  "not_applicable"
      +]
    • changedOutput schema / properties / evidence / properties / join_keys / items / properties / role / enum
      Previous value: -[
      -  "account_id",
      -  "marketplace_id",
      -  "asin",
      -  "advertised_asin",
      -  "purchased_asin",
      -  "child_asin",
      -  "parent_asin",
      -  "seller_sku",
      -  "fnsku",
      -  "order_id",
      -  "order_item_id",
      -  "campaign_id",
      -  "ad_group_id",
      -  "ad_id",
      -  "target_id",
      -  "keyword_id",
      -  "search_query",
      -  "portfolio_id",
      -  "shipment_id",
      -  "inbound_plan_id",
      -  "operation_id",
      -  "transaction_id",
      -  "settlement_id",
      -  "promotion_id",
      -  "not_applicable"
      -]New value: +[
      +  "account_id",
      +  "marketplace_id",
      +  "asin",
      +  "advertised_asin",
      +  "purchased_asin",
      +  "child_asin",
      +  "parent_asin",
      +  "seller_sku",
      +  "fnsku",
      +  "order_id",
      +  "order_item_id",
      +  "campaign_id",
      +  "ad_group_id",
      +  "ad_id",
      +  "target_id",
      +  "keyword_id",
      +  "search_query",
      +  "portfolio_id",
      +  "shipment_id",
      +  "inbound_plan_id",
      +  "operation_id",
      +  "transaction_id",
      +  "financial_event_group_id",
      +  "settlement_id",
      +  "promotion_id",
      +  "not_applicable"
      +]
    • changedOutput schema / properties / evidence / properties / metric_families / items / enum
      Previous value: -[
      -  "sales",
      -  "traffic",
      -  "advertising",
      -  "inventory",
      -  "returns",
      -  "reimbursements",
      -  "fees",
      -  "profitability",
      -  "catalog",
      -  "rank",
      -  "fulfillment",
      -  "pricing",
      -  "promotions",
      -  "reviews",
      -  "audit",
      -  "availability",
      -  "not_applicable"
      -]New value: +[
      +  "sales",
      +  "traffic",
      +  "advertising",
      +  "inventory",
      +  "returns",
      +  "reimbursements",
      +  "payouts",
      +  "fees",
      +  "profitability",
      +  "catalog",
      +  "rank",
      +  "fulfillment",
      +  "pricing",
      +  "promotions",
      +  "reviews",
      +  "audit",
      +  "availability",
      +  "not_applicable"
      +]
  4. Added

TDQS

A4/5.0
Behavior4/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

Annotations already declare readOnlyHint=true, destructiveHint=false, and closed-world scope, so the safety profile is covered. The description adds meaningful context beyond that: the data comes from Brand Analytics, is tied to synced week/month/quarter report periods, and is aggregate rather than row-level customer identity — a caveat that materially affects interpretation of the results.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness5/5

Is the description appropriately sized, front-loaded, and free of redundancy?

Three compact sentences: what it returns, what fields it contains, and a scoping caveat, all front-loaded. No filler, no repetition of schema or annotation content.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness4/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

An output schema exists and annotations cover safety, so the description needn't explain return shapes. It supplies the essential domain context (aggregate Brand Analytics data, report-period granularity) and a disambiguating caveat. Minor gaps remain, such as freshness/latency of synced data, but nothing critical for correct invocation is missing.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters3/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

Schema description coverage is 100% and every parameter (asin, limit, offset, period, sort_by, sort_order, start_date, end_date, include_raw_rows, include_diagnostics) is documented in-schema. The description adds only the period vocabulary already present in the enum, offering no additional semantics such as units, default date-window behavior, or sorting implications beyond the schema.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose5/5

Does the description clearly state what the tool does and how it differs from similar tools?

States a specific verb and resource ('Returns Brand Analytics repeat-purchase behavior by ASIN') and enumerates the metrics returned (orders, unique customers, repeat-purchase revenue, repeat-customer percentages). The closing line distinguishes it from order-level tools like get_orders/get_order_items by explicitly noting this is aggregate Brand Analytics data, not customer-level identity.

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines3/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

Usage is implied through the clarification that this is aggregate Brand Analytics data rather than daily order identity, which steers an agent away from order-level siblings. However, it never explicitly says when to pick this over related analytics tools such as get_brand_health, get_market_basket, or get_product_performance, nor does it state prerequisites for report syncing.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

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