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brand_retrieve

Read-only

Fetches a domain's homepage and Web App Manifest and extracts a normalized brand profile (title, description, brand colors normalized to hex, logos and icons ranked best-first, backdrops, socials, links, and any schema.org organization data). Enrichment-only fields that are not present in the page markup are returned as null. Domain: Required. Domain to profile; accepts a bare domain, a www host, or a full URL, e.g. context.dev, www.context.dev, https://context.dev/path. ForceLanguage: Optional. Accepted for compatibility; not applied in HTML-only mode (no-op). Use web_scrape to retrieve scrape a URL into markdown, HTML, links or metadata.

Input Schema

NameRequiredDescriptionDefault
DomainYesRequired. Domain to profile; accepts a bare domain, a www host, or a full URL, e.g. context.dev, www.context.dev, https://context.dev/path.
MaxAgeMsNoOptional. Cache freshness window in milliseconds, clamped between one day and one year.
MaxSpeedNoOptional. When true, skips schema.org and footer-link extraction for a faster, less comprehensive result. Default false.
TimeoutMSNoOptional. Upstream fetch timeout in milliseconds, clamped between 1000 and 300000. Default 30000.
ForceLanguageNoOptional. Accepted for compatibility; not applied in HTML-only mode (no-op).

Output Schema

NameRequiredDescriptionDefault
dataYesThe tool result payload (shape varies per tool; see each tool's docs resource).

Schema Changelog

Changes observed during successful MCP inspections.

  1. First observed

TDQS

A4.1/5.0
Behavior4/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

With readOnlyHint and openWorldHint already declaring the safety profile, the description adds real context: enrichment-only fields absent from markup are returned as null, ForceLanguage is a no-op in HTML-only mode, and the data sources are named. It doesn't cover caching/TTL behavior or failure modes, but it meaningfully extends beyond the annotations.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness4/5

Is the description appropriately sized, front-loaded, and free of redundancy?

Front-loaded with the core action and output, and the web_scrape routing is a useful closing sentence. However, the Domain and ForceLanguage parameter descriptions duplicate the schema, and there is a grammatical slip ('to retrieve scrape a URL').

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness4/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

An output schema exists, so return details needn't be re-explained, and the description still conveys sources, null semantics, and the no-op parameter. Safe/openWorld annotations cover risk. The only gap is unspecified behavior on fetch failure or non-HTML responses, which leaves the definition slightly short for a network-dependent tool.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters3/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

Schema coverage is 100%, so the schema already documents all five parameters. The description restates Domain and ForceLanguage nearly verbatim from the schema while omitting MaxAgeMs, MaxSpeed, and TimeoutMS, so it adds little net meaning. Baseline 3 applies when the schema does the heavy lifting.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose5/5

Does the description clearly state what the tool does and how it differs from similar tools?

States a specific verb and resource: fetches a domain's homepage and Web App Manifest and extracts a normalized brand profile. It enumerates the exact output fields (title, description, hex colors, ranked logos/icons, backdrops, socials, links, schema.org org data), so an agent knows precisely what it gets back and can distinguish it from generic scraping siblings.

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines4/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

Explicitly routes the alternative: 'Use web_scrape to retrieve ... a URL into markdown, HTML, links or metadata,' establishing when to pick this brand-specific tool instead. It lacks an explicit when-not / precondition (e.g., what happens with non-HTML or blocked sites), so it's clear routing without exclusions.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

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