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WhatConverts MCP by usefulapi

Create lead

whatconverts_create_lead

WRITE: add a lead to WhatConverts, for example an offline phone call, a form submission from another system or a sale you want attributed. It appears in reports and counts toward lead totals; send_notification is always off, so no emails go out. Not idempotent: calling twice creates two leads. A Profile key adds to its own profile; an Agency key must pass profile_id. POST /leads.

Input Schema

TableJSON Schema
NameRequiredDescriptionDefault
messageNoMessage body (text_message only).
lead_urlNoURL where the lead occurred.
quotableNo
form_nameNoForm name (web_form only).
lead_typeYesLead type.
profile_idNoProfile to add the lead to (required with an Agency key, not with a Profile key).
landing_urlNoURL where the visitor arrived.
lead_mediumNoTraffic medium, e.g. cpc.
lead_sourceNoTraffic source, e.g. google.
quote_valueNo
sales_valueNo
date_createdNoWhen the lead happened (UTC); default now.
lead_contentNo
lead_keywordNo
phone_numberNoContact phone, E.164.
answer_statusNophone_call only.
caller_numberNoCaller number, E.164 (phone_call / text_message).
custom_fieldsNo
email_addressNoContact email address (stored on the lead; nothing is sent to it).
lead_campaignNo
tracking_numberNoTracking number, E.164 (phone_call / text_message).
additional_fieldsNo
destination_numberNoDestination number, E.164 (phone_call).
call_duration_secondsNoCall length in seconds (phone_call only).

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