Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?
Annotations already declare destructive=true, idempotent=true, openWorld=true and readOnly=false, so the description doesn't need to restate the mutation profile. It does add genuinely new behavior: the change is mirrored to the ad network on a best-effort basis, implying possible propagation lag or partial failure, plus the API-type-campaign constraint. It stops short of saying what happens if the site isn't currently blacklisted or what auth/plan requirements apply.
Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.