Update Experiment End Date
update_experiment_end_dateMove the end date of ONE running Google Ads or Microsoft Ads experiment, leaving the campaign's other experiments as they are.
KEYWORDS: experiment, end date, extend, shorten, schedule, stop date, run until
WHEN TO USE:
- User wants experiment X to run until a later or earlier date
- User wants to change one experiment's end date without touching the rest of its campaign
WHAT THE PLATFORM ALLOWS:
- Google Ads and Microsoft Ads experiments that are running (Active): this tool.
- A Completed experiment, any channel: manage_experiment(action="reactivate",
end_date=...), which runs it again until that date.
- A LinkedIn, Facebook, Instagram or Reddit experiment: the platform moves its
end date only campaign-wide (add_and_edit_campaign_elements or
add_and_edit_native_campaign_elements, which move every experiment of that
campaign). This tool refuses them and changes nothing.
- A Paused experiment: its end date moves only while it runs; restart it
(manage_experiment) only if the user wants it running again.
- Google Ads re-applies the experiment's saved countries and states with the
date, so the tool refuses Performance Max, an experiment that excludes
locations, and one with no saved countries or states.
PARAMETERS:
- experiment_id: experimentId from search_experiments
- end_date: YYYY-MM-DD, today or later and within a year; the experiment runs
through that day
RESULT:
status="submitted" means the change was sent: the channel applies it in the
background, and search_experiments shows the new end date once the channel
confirms. Say it was requested, not that it changed, until a read shows it.
status="unchanged" means it already ended on that date and nothing was sent.
success=false comes with an error that says why nothing was changed.
WARNING: This changes the live schedule of the experiment on the ad channel.Input Schema
| Name | Required | Description | Default |
|---|---|---|---|
| end_date | Yes | The new end date, YYYY-MM-DD, today or later and within a year. The experiment runs through that day. | |
| experiment_id | Yes | The experiment to change (experimentId from search_experiments). |