Search Reddit Target Group Criteria
search_reddit_criteriaGet available Reddit targeting criteria and their reference values (externalId + name) for target group creation.
USE FOR: "what Reddit communities match X?", "search Reddit interests/keywords", "find subreddits about Y", get valid references before create_reddit_target_group, resolve location countries/states for Reddit.
CRITERIA TYPES:
communities: Search subreddits/communities by name (requires search_terms)
interests: Search Reddit interest categories (requires search_terms)
keywords: Search contextual keywords (requires search_terms)
locations: Country/state options for the mandatory LOCATION criterion (search_terms optional; omit to list all)
RESPONSE: For communities/interests/keywords, a paginated {content: [{externalId, name}]} — use externalId in the COMMUNITIES/INTERESTS/KEYWORDS criteria. For locations, {countries, states, regions} where each item has a numeric id — put that numeric id (NOT the object) into the LOCATION criterion's countries/states arrays.
WORKFLOW: search_reddit_criteria → build targeting (LOCATION first) → create_reddit_target_group
Input Schema
| Name | Required | Description | Default |
|---|---|---|---|
| search_terms | No | Search keywords (min 2 characters). Required for communities/interests/keywords. Example: ['technology'] | |
| criteria_type | Yes | Type of Reddit criteria to search. communities/interests/keywords require search_terms; locations returns countries/states (search_terms optional). |