list_campaigns
List campaigns in the authenticated ad account with cursor pagination.
Input Schema
| Name | Required | Description | Default |
|---|---|---|---|
| after | No | ||
| limit | No | ||
| order | No | desc | |
| before | No |
List campaigns in the authenticated ad account with cursor pagination.
| Name | Required | Description | Default |
|---|---|---|---|
| after | No | ||
| limit | No | ||
| order | No | desc | |
| before | No |
Changes observed during successful MCP inspections.
Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?
Annotations already declare readOnlyHint, idempotentHint, and destructiveHint, covering safety. The description adds cursor pagination behavior, which is useful beyond annotations.
Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.
Is the description appropriately sized, front-loaded, and free of redundancy?
Single sentence, no fluff, front-loaded with key information.
Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.
Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?
Given 4 parameters with no schema descriptions and no output schema, the description is too sparse; lacks details on return format, filtering, ordering defaults, and pagination limits.
Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.
Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?
With 0% schema coverage, description barely helps: only mentions 'cursor pagination' implying after/before and limit, but does not explain order or parameter specifics.
Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.
Does the description clearly state what the tool does and how it differs from similar tools?
Description explicitly states the action (list), resource (campaigns), scope (authenticated ad account), and mentions cursor pagination, distinguishing it from single-resource siblings like get_campaign.
Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.
Does the description explain when to use this tool, when not to, or what alternatives exist?
Description implies usage for listing campaigns, but provides no explicit guidance on when not to use or alternatives (e.g., get_campaign for a single campaign).
Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.
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