What is an old email list worth?
email_list_reactivation_valueEstimates buyers and revenue from one offer to past customers in low / mid / high scenarios, with an optional partner revenue share.
Input Schema
| Name | Required | Description | Default |
|---|---|---|---|
| buyRate | No | Expected percent of reached contacts who buy. Default 1. | |
| contacts | Yes | Number of past contacts. | |
| reachable | No | Percent of contacts still reachable. Default 70. | |
| orderValue | Yes | Average order value of the offer. | |
| partnerShare | No | Optional partner revenue share percent. Default 0. |