Skip to main content
Glama

Opus Growth, Ad Platforms MCP Connector

Update ChatGPT Ads Ad Group

update_chatgpt_ads_ad_group
Destructive

Changes the name, bid, bid strategy or context hints of an existing ChatGPT Ads ad group.

Context hints are what decides which ChatGPT conversations the ads can match, so this is the main relevance lever on the platform. Write them as short natural sentences describing the product, the use case or the need, in the language the buyers actually chat in: "lightweight trail running shoes for rocky terrain" works, "shoes" does not, and "customers in California" belongs in country targeting instead. Up to 2000 per ad group; they are not exact-match keywords and they do not replace country or platform targeting. hints_mode: add appends to what is already there (the default, and the safe one), replace swaps the whole list, remove deletes the ones you pass, clear empties it. OpenAI's own field is replace-only, so a bare replace with two hints would silently delete the rest; the merge happens here. max_bid is in the account currency and is checked against the parent campaign's real daily budget plus a sanity ceiling that catches a decimal slip; a deliberate high bid passes with allow_high_bid=true. strategy: fixed_bid | maximize_clicks | maximize_conversions. Switching to a maximize strategy drops the manual bid because OpenAI requires it to be absent there. Bid settings you do not pass — including audience bid multipliers — are preserved, not cleared. confirm=false returns a dry run.

Input Schema

TableJSON Schema
NameRequiredDescriptionDefault
nameNo
accountNo
confirmNo
max_bidNo
strategyNo
hints_modeNoadd
ad_group_idYes
context_hintsNo
allow_high_bidNo

Output Schema

TableJSON Schema
NameRequiredDescriptionDefault

No arguments

Schema Changelog

Changes observed during successful MCP inspections.

  1. Added
  2. Removed
  3. Added
  4. Removed
  5. Added
  6. Removed
  7. Added
  8. Removed
  9. Added
  10. Removed
  11. Added
  12. Removed
  13. Added
  14. Removed
  15. Added
  16. Removed
  17. Added
  18. Removed
  19. Added
  20. Removed
  21. Added
  22. Removed
  23. Added
  24. Removed
  25. Added
  26. Removed
  27. Added
  28. Removed
  29. Added
  30. Removed
  31. Added
  32. Removed
  33. Added
  34. Removed
  35. Added
  36. Removed
  37. Added
  38. Removed
  39. Added

TDQS

A4.6/5.0
Behavior5/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

Goes well beyond the annotations, which only state that this is a destructive, non-idempotent, non-readonly write. The description discloses that a bare 'replace' would otherwise silently delete the rest of the list and that the merge happens here, that switching to a maximize strategy drops the manual bid, that unpassed bid settings and audience multipliers are preserved, and that confirm=false returns a dry run.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness4/5

Is the description appropriately sized, front-loaded, and free of redundancy?

The purpose is front-loaded and the long middle is dense, concrete parameter semantics rather than filler, with a worked good/bad hint example. It is more verbose than most definitions, but nearly every clause carries an actionable constraint.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness5/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

An output schema exists, so return values need no explanation, and the annotations already cover the safety profile. For a 9-parameter destructive mutation the description supplies the merge/preservation strategy, bid validation and dry-run behavior an agent needs to call it correctly; only the multi-account `account` selector is unaddressed.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters4/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

Schema description coverage is 0% and there are no enums in the schema, so the description carries the full burden — and it does so for hints_mode (add/replace/remove/clear), strategy (fixed_bid | maximize_clicks | maximize_conversions), max_bid (account currency, sanity ceiling), allow_high_bid and confirm. The `account` parameter is never explained and `ad_group_id` is only implied, which keeps this from a 5.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose5/5

Does the description clearly state what the tool does and how it differs from similar tools?

Opens with a specific verb and resource ('Changes the name, bid, bid strategy or context hints of an existing ChatGPT Ads ad group'), naming the mutable fields up front. It is clearly distinguishable from create_chatgpt_ads_ad_group, update_chatgpt_ads_campaign and update_chatgpt_ads_ad in the crowded sibling list without opening any schema.

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines4/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

Gives real routing guidance: hints_mode 'add' is stated as the default and the safe one, 'customers in California' is explicitly redirected to country targeting, and allow_high_bid is named as the escape hatch for a deliberate high bid. It stops short of explicitly naming a sibling tool to use instead (e.g. the geo-targeting tool), so it is clear context rather than full when/when-not routing.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

Try in Browser

Glama MCP Gateway

Add one secure layer between your agents and this server.