Keyword Quality Report
keyword_quality_reportGoogle Ads keyword QUALITY SCORE OVER TIME — for diagnosing WHEN a Quality Score dropped and WHICH component caused it. Returns, per keyword and per day, the historical Quality Score (1-10) plus its three components: expected CTR, ad relevance and landing page experience (each BELOW_AVERAGE / AVERAGE / ABOVE_AVERAGE). Pass ad_group_id to scope to one ad group (recommended on large accounts). days = lookback window; rows are segmented by date so the trend is visible. This is the HISTORICAL view; list_entities(entity='keywords') gives the CURRENT snapshot (current quality_score / ad_relevance / landing_page_experience / expected_ctr). Read-only.
Input Schema
| Name | Required | Description | Default |
|---|---|---|---|
| days | No | ||
| limit | No | ||
| ad_group_id | No | ||
| customer_id | Yes |
Output Schema
| Name | Required | Description | Default |
|---|---|---|---|
No arguments | |||