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Opus Growth, Ad Platforms MCP Connector

Create TikTok Customer-List Audience

create_tiktok_customer_file_audience

Creates a TikTok custom audience from a CUSTOMER LIST (retarget your CRM contacts / build a lookalike seed). identifiers = comma- or newline-separated emails or phone numbers; id_type: EMAIL | PHONE. Identifiers are SHA-256 hashed ON THE SERVER before upload — raw PII never leaves. TikTok needs roughly 1000+ matching users for the audience to be usable. confirm=false previews, confirm=true applies.

Input Schema

TableJSON Schema
NameRequiredDescriptionDefault
nameYes
confirmNo
id_typeNoEMAIL
identifiersYes
advertiser_idYes

Output Schema

TableJSON Schema
NameRequiredDescriptionDefault

No arguments

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TDQS

A4.3/5.0
Behavior4/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

Annotations only define safety flags (readOnly=false, destructive=false, idempotent=false); the description adds meaningful context beyond them — server-side SHA-256 hashing so raw PII never leaves, the ~1000-user match threshold, and the confirm=false preview vs confirm=true apply distinction. It does not address what happens on repeated calls (idempotency), leaving one gap.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness4/5

Is the description appropriately sized, front-loaded, and free of redundancy?

Dense but tightly organized, leading with purpose before dropping into identifier format, hashing, threshold, and confirm behavior. Every clause carries information; the parenthetical aside is the only slight fold-in of optional framing.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness4/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

For a 5-param mutation tool with an output schema, the description covers the non-obvious parameters, the data-handling behavior, and the preview/apply switch. Only the mundane name/advertiser_id params and idempotency behavior are unaddressed, which is a minor shortfall.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters4/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

With 0% schema description coverage, the description carries the burden and largely does: it defines identifiers as comma- or newline-separated emails/phone numbers, enumerates id_type values (EMAIL | PHONE), and explains confirm's preview/apply semantics. name and advertiser_id remain unexplained, keeping it below a 5.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose5/5

Does the description clearly state what the tool does and how it differs from similar tools?

States a specific verb and resource ('Creates a TikTok custom audience from a CUSTOMER LIST') and immediately distinguishes it from the sibling create_tiktok_lookalike_audience by framing the customer list as a lookalike seed rather than a lookalike itself.

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines4/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

Gives clear context for when to reach for it (retargeting CRM contacts, seeding a lookalike) and a concrete viability threshold (roughly 1000+ matching users). It does not explicitly name a competing audience-creation tool for when this is the wrong choice, so it stops short of a 5.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

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