Create Meta Website Audience
create_meta_website_audienceCreates a website retargeting audience from a pixel. pixel_id from list_meta_pixels. retention_days 1-180. event: which pixel event a visitor must fire to enter the audience — PageView (default, all visitors), ViewContent (product viewers), AddToCart / InitiateCheckout (cart/checkout abandoners — the core e-commerce retargeting audience), Purchase (buyers, e.g. to exclude or seed a lookalike), also Search/AddToWishlist/AddPaymentInfo/Lead/CompleteRegistration. confirm=false = preview.
Input Schema
| Name | Required | Description | Default |
|---|---|---|---|
| name | Yes | ||
| event | No | PageView | |
| confirm | No | ||
| pixel_id | Yes | ||
| account_id | Yes | ||
| retention_days | No |
Output Schema
| Name | Required | Description | Default |
|---|---|---|---|
No arguments | |||