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Google Ad Library Advertiser Search

social_google_ad_library_advertisers_search
Read-only

Searches the Google Ad Transparency Library for advertisers by name. Returns a list of matching advertisers with their name, advertiser_id, and region, plus a list of associated website domains. Use the returned advertiser_id to look up a company's ads. Defaults to US when region is not passed, so pass a 2-letter country code like AU or CA when searching for advertisers in another region. Completed lookups cost at least 10 Nexscope credits. Actual cost depends on the operation and requested options. Repeated requests may purchase data again. Google Ad Library Advertiser Search API View Pricing Search the Google Ad Transparency Library for advertisers to get their advertiser id. Pass region for non-US advertisers, like AU or CA. 1 credit per request Actual supplier units are reported per request. Examples are not guaranteed prices.

Input Schema

NameRequiredDescriptionDefault
queryYesThe query to search for
regionNo2-letter country code to search in. Defaults to US when omitted.

Schema Changelog

Changes observed during successful MCP inspections.

  1. Added

TDQS

A4/5.0
Behavior4/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

Annotations already cover the read-only, open-world, non-destructive profile, and the description adds real value on top: return fields, the US region default, and explicit credit-cost disclosure including that repeated requests may re-purchase data. The cost statement is however self-contradictory ('at least 10 Nexscope credits' versus '1 credit per request'), which muddies an otherwise strong disclosure.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness3/5

Is the description appropriately sized, front-loaded, and free of redundancy?

The first half is well front-loaded and information-dense. The trailing block ('Google Ad Library Advertiser Search API View Pricing Search the Google Ad Transparency Library... 1 credit per request Actual supplier units are reported per request...') is pasted provider boilerplate that restates the opening and introduces a conflicting credit figure, so several sentences do not earn their place.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness4/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

With no output schema, the description correctly compensates by enumerating returned fields (name, advertiser_id, region, website domains), and it covers the region default and credit behavior for a simple two-parameter read tool. The only incompleteness is the unresolved credits-per-request ambiguity.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters3/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

Schema coverage is 100% and the schema already documents both parameters, including the US default and the 2-letter country code format. The description only adds example values (AU, CA), which is marginal enrichment; baseline 3 is appropriate since the schema carries the semantic load.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose5/5

Does the description clearly state what the tool does and how it differs from similar tools?

Opens with a specific verb and resource ('Searches the Google Ad Transparency Library for advertisers by name') and immediately states what distinguishes this from ad-level siblings: it returns advertiser_id and associated domains rather than ads. An agent can tell this apart from social_google_ad and social_google_company_ads without opening any schema.

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines4/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

Gives clear usage context: use the returned advertiser_id to look up a company's ads, and pass a 2-letter region code when not targeting the US. It does not explicitly name the downstream/alternative tools (e.g. social_google_company_ads or nexscope_seo_advertiser_search) or state when-not to use it, so it stops short of full routing guidance.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

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