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create_post

Destructive

Publish or schedule a social media post to Instagram, TikTok, YouTube, X (Twitter), LinkedIn, Facebook, Pinterest, Threads, Bluesky, and Google Business Profile. One call can cross-post the same text, image, or video to multiple accounts and platforms at once. Use list_social_accounts first to get account IDs. Omit scheduled_at to post immediately. Pass public media URLs via media_urls (the API downloads them). IMPORTANT for X/Twitter: links are automatically removed from the text before posting to X — this includes full URLs (http://, https://, www.) AND bare domains like foo.com or foo.io/path. X charges far more for posts that contain links. Other platforms keep their links. To share a link on X, post it in a reply or put it in the account bio. Note: is_draft saves the post in Post Bridge only — it does not create a draft on any platform. All platforms will publish immediately when the draft is later sent. TikTok's platform_configurations.tiktok.draft is a separate option that creates an actual draft on TikTok.

Input Schema

TableJSON Schema
NameRequiredDescriptionDefault
mediaNoArray of media IDs from previously uploaded media (use list_media to find IDs). Media files are automatically deleted after all posts using them have published — IDs become invalid after that. Media shared across multiple scheduled/draft posts is safe until the last one publishes. MEDIA REQUIRED (the post fails on these platforms with no media): youtube (exactly 1 video), tiktok (1 video, or one+ images), instagram (1-10 images/videos; a story is exactly 1; PDFs are dropped), pinterest (1-5 images — 2+ publishes as a carousel pin and ALL images must share the same width/height ratio or Pinterest rejects the pin — or 1 video). MEDIA OPTIONAL (text-only allowed): twitter/X (up to 4 images, or 1 video), facebook, linkedin (up to 20 images, or 1 video, or 1 PDF document), threads (up to 20 images/videos), bluesky (up to 4 images, or 1 video), google_business (text or a single image; no video). A post may be created with no media and have media added later via update_post — but it will not publish to a media-required platform until media exists.
captionYesThe post caption/text content
is_draftNoIf true, saves as a draft in Post Bridge only — not a draft on any platform. All platforms will publish immediately when the draft is later sent. The response includes a warning confirming this.
use_queueNoAutomatically schedule the post to the next available queue slot. Cannot be used with scheduled_at. Pass true to use your saved timezone, or { timezone: '...' } to override.
media_urlsNoArray of publicly accessible media URLs (images/videos). The API will download them.
scheduled_atNoISO 8601 datetime to schedule the post (e.g. 2025-12-31T09:00:00Z). Omit to post immediately.
social_accountsYesArray of social account IDs to post to (get these from list_social_accounts)
account_configurationsNoPer-account overrides for caption and media
platform_configurationsNoOptional per-platform overrides. Keyed by platform name (pinterest, instagram, tiktok, twitter, youtube, facebook, linkedin, bluesky, threads, google_business). Only include a key for a platform you are actually posting to, and only the fields you want to override — everything else falls back to the top-level caption/media. Each platform exposes different extra fields (e.g. tiktok.draft, instagram.placement, youtube.thumbnail, google_business.cta_action_type); see each field's description for accepted values.

Schema Changelog

Changes observed during successful MCP inspections.

  1. First observed

TDQS

A4.7/5.0
Behavior5/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

Goes far beyond the annotations by disclosing several non-obvious failure-causing behaviors: X/Twitter strips full URLs AND bare domains from captions (with the pricing rationale), is_draft only saves in Post Bridge and publishes immediately when later sent, and platform_configurations.tiktok.draft is a distinct native-draft option. No contradiction with readOnlyHint=false or destructiveHint=true; the description strengthens the agent's mental model of a destructive, open-world operation.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness5/5

Is the description appropriately sized, front-loaded, and free of redundancy?

Roughly 200 words with zero filler. Core purpose is front-loaded, followed by prerequisites, then two critical warnings clearly flagged with 'IMPORTANT' and 'Note.' Every sentence carries actionable information appropriate to a 10-platform tool, and no sentence merely restates the name or schema.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness5/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

For a tool with 9 parameters, deeply nested per-platform overrides, 10 platforms, and no output schema, the description covers the non-obvious operational behaviors an agent cannot infer: immediate vs scheduled posting, public media URL download, X link removal, and the two distinct draft concepts. The exhaustive per-platform schema fills the remaining detail, so nothing needed for correct invocation is missing.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters4/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

Schema coverage is 100%, so the schema already documents every parameter in depth (baseline 3). The description still adds interpretive meaning: cross-posting explains the multi-account semantics of social_accounts, the X/Twitter link-stripping warning attaches behavior to the caption parameter, and the is_draft versus tiktok.draft clarification resolves a confusion the schema alone could not.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose5/5

Does the description clearly state what the tool does and how it differs from similar tools?

States a specific verb ('publish or schedule'), resource ('social media post'), and exhaustively enumerates the 10 supported platforms, making the scope unmistakable. It also discloses the cross-posting capability up front, which clearly differentiates it from siblings like update_post (modify existing), upload_media (upload files), and list_posts (read).

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines4/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

Provides concrete preconditions: 'Use list_social_accounts first to get account IDs' and 'Omit scheduled_at to post immediately,' plus platform-specific guidance on X/Twitter links and the is_draft/tiktok.draft distinction. However, it never explicitly names alternatives or exclusions (e.g., 'to modify an existing post, use update_post'), so some routing decisions are left to inference.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

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