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Start a Content Studio page and hand it to Cleotic's page agent: from a content gap opportunity, a question or idea, an existing draft in Markdown, or a URL to import. The agent first sets the page's goal, reader and angle, then proposes an outline, asking only for facts it is missing. Returns pending while it works; read its questions with get_page and answer them with message_page. Cost: one of the plan's Content Studio pages, counted once the agent first writes the page; model budget.

Input Schema

NameRequiredDescriptionDefault
urlNoOr a page to import as the draft.
ideaNoOr the question or idea the page should cover.
brandYesBrand or study: its ID from list_brands, or its exact name. A partial name is refused.
draftNoOr a draft in Markdown to review and improve.
titleNoOptional working title.
opportunity_idNoA content gap opportunity ID from list_opportunities.
idempotency_keyYesA unique key for this intended action. Reuse it with identical arguments when retrying: the write is not made again, and the reply is the first call's resource as saved (replayed: true) with current status; read tools show the resource's current state. Use a new key for another action.

Output Schema

NameRequiredDescriptionDefault
dataYes
generated_atYesRFC 3339 time the response was made.
schema_versionYes

Schema Changelog

Changes observed during successful MCP inspections.

  1. Changed11 schema fields changed
    • addedInput schema / properties / draft
      Added value: +{
      +  "description": "Or a draft in Markdown to review and improve.",
      +  "maxLength": 100000,
      +  "type": "string"
      +}
    • addedInput schema / properties / idea
      Added value: +{
      +  "description": "Or the question or idea the page should cover.",
      +  "maxLength": 2000,
      +  "type": "string"
      +}
    • removedInput schema / properties / question
      Removed value: -{
      -  "description": "Or the question the page should answer.",
      -  "maxLength": 1000,
      -  "type": "string"
      -}
    • addedInput schema / properties / url
      Added value: +{
      +  "description": "Or a page to import as the draft.",
      +  "maxLength": 2048,
      +  "type": "string"
      +}
    • changedOutput schema / properties / data / properties / cost / properties / content_generations / description
      Previous value: -"Content Studio generations used from the plan's allowance."New value: +"Content Studio pages or outreach drafts used from the plan's allowance."
    • addedOutput schema / properties / data / properties / resource / properties / agent_state
      Added value: +{
      +  "type": "string"
      +}
    • addedOutput schema / properties / data / properties / resource / properties / live_url
      Added value: +{
      +  "type": "string"
      +}
    • removedOutput schema / properties / data / properties / resource / properties / plan_status
      Removed value: -{
      -  "type": "string"
      -}
    • removedOutput schema / properties / data / properties / resource / properties / published_url
      Removed value: -{
      -  "type": "string"
      -}
    • addedOutput schema / properties / data / properties / resource / properties / version
      Added value: +{
      +  "type": "integer"
      +}
    • changedOutput schema / properties / data / properties / resource / required
      Previous value: -[
      -  "page_id",
      -  "title",
      -  "status",
      -  "plan_status",
      -  "published_url"
      -]New value: +[
      +  "page_id",
      +  "title",
      +  "status",
      +  "agent_state",
      +  "version",
      +  "live_url"
      +]
  2. Changed6 schema fields changed
    • changedInput schema / properties / brand / description
      Previous value: -"Brand or study: its ID from list_brands, or its name."New value: +"Brand or study: its ID from list_brands, or its exact name. A partial name is refused."
    • changedInput schema / properties / idempotency_key / description
      Previous value: -"A unique key for this intended action. Reuse it with identical arguments when retrying; use a new key for another action."New value: +"A unique key for this intended action. Reuse it with identical arguments when retrying: the write is not made again, and the reply is the first call's resource as saved (replayed: true) with current status; read tools show the resource's current state. Use a new key for another action."
    • changedOutput schema / properties / data / properties / brand / description
      Previous value: -"The brand written to; null for brand setup before approval."New value: +"The brand written to; null for start_brand_setup, which has no brand yet."
    • changedOutput schema / properties / data / properties / cost / properties / readiness_scans / description
      Previous value: -"Site readiness scans used from the plan's monthly allowance."New value: +"Full site readiness scans started; counted for the month, with no monthly allowance."
    • addedOutput schema / properties / data / properties / created_at
      Added value: +{
      +  "description": "Set on a replay: when the original call was made.",
      +  "type": "string"
      +}
    • changedOutput schema / properties / data / properties / replayed / description
      Previous value: -"True when this repeats an earlier call with the same idempotency_key."New value: +"True when this repeats an earlier call with the same idempotency_key. The write is not made again: resource is as first saved, status, progress and message are current, and the read tools show the resource's current state."
  3. Changed1 schema field changed
    • changedOutput schema / (root)
      Previous value: -nullNew value: +{
      +  "additionalProperties": false,
      +  "properties": {
      +    "data": {
      +      "additionalProperties": false,
      +      "properties": {
      +        "brand": {
      +          "additionalProperties": false,
      +          "description": "The brand written to; null for brand setup before approval.",
      +          "properties": {
      +            "id": {
      +              "type": "string"
      +            },
      +            "name": {
      +              "type": "string"
      +            },
      +            "url": {
      +              "description": "The brand's website, or empty when none is set.",
      +              "type": "string"
      +            }
      +          },
      +          "required": [
      +            "id",
      +            "name",
      +            "url"
      +          ],
      +          "type": [
      +            "null",
      +            "object"
      +          ]
      +        },
      +        "cost": {
      +          "additionalProperties": false,
      +          "description": "What the write used from the plan's capacity, allowances and model budget; null when nothing.",
      +          "properties": {
      +            "content_generations": {
      +              "description": "Content Studio generations used from the plan's allowance.",
      +              "type": "integer"
      +            },
      +            "model_budget": {
      +              "description": "Whether the call spends the organisation's AI model budget.",
      +              "type": "boolean"
      +            },
      +            "note": {
      +              "type": "string"
      +            },
      +            "prompt_capacity": {
      +              "description": "Active prompts added against the plan's prompt limit.",
      +              "type": "integer"
      +            },
      +            "queued_model_runs": {
      +              "description": "Answer collections queued; each uses model budget.",
      +              "type": "integer"
      +            },
      +            "readiness_checks": {
      +              "description": "Readiness re-checks used from the plan's monthly allowance.",
      +              "type": "integer"
      +            },
      +            "readiness_scans": {
      +              "description": "Site readiness scans used from the plan's monthly allowance.",
      +              "type": "integer"
      +            }
      +          },
      +          "required": [
      +            "model_budget",
      +            "content_generations",
      +            "readiness_scans",
      +            "readiness_checks",
      +            "prompt_capacity",
      +            "queued_model_runs",
      +            "note"
      +          ],
      +          "type": [
      +            "null",
      +            "object"
      +          ]
      +        },
      +        "message": {
      +          "description": "What happens next.",
      +          "type": "string"
      +        },
      +        "operation_id": {
      +          "description": "Pass to get_operation to follow the write.",
      +          "type": "string"
      +        },
      +        "poll_after_seconds": {
      +          "description": "While pending, how long to wait before calling get_operation; 0 otherwise.",
      +          "type": "integer"
      +        },
      +        "progress": {
      +          "additionalProperties": false,
      +          "description": "Set while the work runs.",
      +          "properties": {
      +            "done": {
      +              "type": "integer"
      +            },
      +            "message": {
      +              "type": "string"
      +            },
      +            "stage": {
      +              "type": "string"
      +            },
      +            "total": {
      +              "description": "0 when the total is not known.",
      +              "type": "integer"
      +            }
      +          },
      +          "required": [
      +            "stage",
      +            "done",
      +            "total",
      +            "message"
      +          ],
      +          "type": [
      +            "null",
      +            "object"
      +          ]
      +        },
      +        "replayed": {
      +          "description": "True when this repeats an earlier call with the same idempotency_key.",
      +          "type": "boolean"
      +        },
      +        "resource": {
      +          "additionalProperties": false,
      +          "properties": {
      +            "page_id": {
      +              "type": "string"
      +            },
      +            "plan_status": {
      +              "type": "string"
      +            },
      +            "published_url": {
      +              "type": "string"
      +            },
      +            "status": {
      +              "type": "string"
      +            },
      +            "title": {
      +              "type": "string"
      +            }
      +          },
      +          "required": [
      +            "page_id",
      +            "title",
      +            "status",
      +            "plan_status",
      +            "published_url"
      +          ],
      +          "type": "object"
      +        },
      +        "status": {
      +          "description": "completed: done. pending: saved, with work still running; call get_operation after poll_after_seconds. failed: the work after the write failed; message says why.",
      +          "type": "string"
      +        }
      +      },
      +      "required": [
      +        "operation_id",
      +        "status",
      +        "replayed",
      +        "brand",
      +        "resource",
      +        "progress",
      +        "poll_after_seconds",
      +        "message",
      +        "cost"
      +      ],
      +      "type": "object"
      +    },
      +    "generated_at": {
      +      "description": "RFC 3339 time the response was made.",
      +      "type": "string"
      +    },
      +    "schema_version": {
      +      "type": "string"
      +    }
      +  },
      +  "required": [
      +    "schema_version",
      +    "generated_at",
      +    "data"
      +  ],
      +  "type": "object"
      +}
  4. Added

TDQS

A4.4/5.0
Behavior5/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

Goes well beyond the annotations (which only flag non-read-only, non-idempotent, open-world): it discloses the asynchronous contract ("Returns pending while it works"), the agent's internal sequence of goal/reader/angle then outline, and an explicit cost model — one plan Content Studio page counted on first write plus model budget. That is exactly the operational context an agent needs before spending quota.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness4/5

Is the description appropriately sized, front-loaded, and free of redundancy?

Front-loads the action, then the input variants, then the async/return contract and cost in two dense sentences. Nearly every clause earns its place, though the four-source enumeration slightly restates what the schema already says.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness5/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

With an output schema present, return values need no explanation, and the description still supplies the missing pieces an agent cannot infer: async pending status, the question/answer loop via get_page and message_page, and the billing unit. Nothing material is left out for a 7-parameter write tool.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters3/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

Schema description coverage is 100%, so each parameter is already documented, including the brand ID-vs-name rule and the idempotency replay semantics. The description's list of the four sources mirrors the schema's own "Or ..." phrasing without adding new syntax or constraints, so the baseline 3 applies.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose5/5

Does the description clearly state what the tool does and how it differs from similar tools?

States a specific verb and resource ("Start a Content Studio page") plus the four accepted input sources (opportunity, question/idea, Markdown draft, URL), which cleanly separates it from edit_page, revise_page, and mark_page_published among the siblings.

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines4/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

Gives concrete entry conditions for each of the four starting points and routes the agent to get_page to read questions and message_page to answer them, covering the full follow-up loop. It stops short of naming an explicit alternative for the case where a page already exists (e.g., edit_page/revise_page), so no true when-not guidance.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

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