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Facebook Ads Creative Intelligence — AI Ad Analysis

fb_ads_creative_intelligence
Read-only

Point it at any Facebook/Meta Ad Library scraper's dataset and get AI creative…. Point it at any Facebook/Meta Ad Library scraper's dataset and get AI creative intelligence: the hooks, offers and angles competitors use, likely long-runners…

Input Schema

NameRequiredDescriptionDefault
inputNoInput for Facebook Ads Creative Intelligence — AI Ad Analysis. See https://apify.com/noniner/fb-ads-creative-intelligence.

Schema Changelog

Changes observed during successful MCP inspections.

  1. Added

TDQS

C2.5/5.0
Behavior2/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

Annotations already declare readOnlyHint=true and openWorldHint=true, so safety is covered, but the description adds no behavioral context: no mention of AI processing time, cost, whether the whole dataset is analyzed or sampled, or what the analysis covers beyond a keyword list. With a truncated, repeated sentence it contributes almost nothing beyond the annotations.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness2/5

Is the description appropriately sized, front-loaded, and free of redundancy?

The description is a duplicated, truncated fragment ('…') that repeats the same clause twice and stops mid-thought. Neither sentence is front-loaded with actionable information and the repetition wastes the small space available.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness2/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

For a nested-object input tool with no output schema and no real schema documentation, the description should explain what the input dataset must contain and what the analysis returns. Neither is covered, leaving the agent unable to prepare or validate a call.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters2/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

The single `input` parameter's schema description is only 'See https://apify.com/noniner/fb-ads-creative-intelligence', which conveys no field-level meaning despite nominal 100% coverage. The description does not describe the expected dataset shape (which scraper, which fields), so it fails to compensate for a schema that is effectively empty.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose4/5

Does the description clearly state what the tool does and how it differs from similar tools?

States a specific verb and input ('point it at any Facebook/Meta Ad Library scraper's dataset') and a concrete output ('the hooks, offers and angles competitors use, likely long-runners'), so the agent knows this is ad-creative analysis over scraped Ad Library data. Sibling differentiation is only implicit (ad_radar, competitor_pulse are adjacent) and the text is truncated with an ellipsis, which weakens it slightly.

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines2/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

It implies the precondition of having a scraper dataset but never states when to use this tool, when not to, or which sibling (e.g. ad_radar, competitor_pulse, dtc_brand_teardown) to pick instead. No guidance on dataset preparation or downstream expectations.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

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