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rankparse-mcp

outreach_add_contacts

Add contacts with per-contact email copy to a campaign (max 100 per call, 500 per campaign, one contact per domain). Works on a draft campaign AND on an already-launched one, which is how you top a live campaign up with fresh prospects. Each contact needs a researched, real email address (never guess addresses) plus a personalized subject and plain-text body (subject ≤500 chars, body ≤10,000). Write like a human: plain punctuation, and NEVER use em-dashes in subjects or bodies. Subjects must be 2-5 words that read like a note from a colleague and reference their content (e.g. "your AI tools guide"): never sales words like exclusive, lifetime, revenue, or deal. Internationalized (non-ASCII) domains must be given in punycode (xn--) form. Returns how many were added and which were skipped (invalid email, duplicate domain/email, copy too long, campaign full, already_contacted = this person was emailed in an earlier campaign). Contacts added to a launched campaign sit inert until you call outreach_launch_campaign again.

Input Schema

TableJSON Schema
NameRequiredDescriptionDefault
contactsYesContacts with their personalized copy
campaign_idYesCampaign id from outreach_create_campaign

TDQS

A4.7/5.0
Behavior5/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

The description goes far beyond the sparse annotations (readOnlyHint=false, etc.) by disclosing critical behaviors: non-idempotent nature (returns added/skipped counts), limits, email validation rules, copy style requirements (no em-dashes, subject length, word count), punycode requirement for non-ASCII domains, skip reasons, and the fact that contacts added to a launched campaign remain inert until outreach_launch_campaign is called again. This is comprehensive and consistent with annotations.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness5/5

Is the description appropriately sized, front-loaded, and free of redundancy?

Despite being a long paragraph, every sentence earns its place. It is front-loaded with the primary action, then systematically covers limits, usage on launched campaigns, content requirements, writing style, punycode, return values, and post-add behavior. No filler or redundancy; the density is appropriate for the tool's complexity.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness5/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

This description is exceptionally complete for a tool with no output schema. It explains not only what happens on success (count of added contacts) but also all skip reasons (invalid email, duplicate, copy too long, campaign full, already_contacted), the requirement to re-launch for live campaigns, and content constraints. The description fully covers the tool's behavior, limits, and edge cases, leaving few questions for the agent.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters4/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

The input schema already covers all parameters with descriptions (100% coverage), so the baseline is 3. The tool description adds meaningful semantics beyond the schema: per-contact copy requirements (subject and body length, style, word count), one-contact-per-domain limit, and the requirement for real, researched emails. It does not duplicate every schema field but enriches the meaning of the contacts array and its properties, justifying a 4.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose5/5

Does the description clearly state what the tool does and how it differs from similar tools?

The description opens with 'Add contacts with per-contact email copy to a campaign,' which is a specific verb and resource, clearly distinguishing this tool from the many read-only analytics siblings. It further clarifies its scope by detailing constraints (max 100 per call, 500 per campaign) and that it works on both draft and launched campaigns, leaving no ambiguity about its function.

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines4/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

The description provides clear usage context: it works on a draft campaign or an already-launched one, explicitly noting that adding to a launched campaign is 'how you top a live campaign up with fresh prospects.' It also implies exclusions by stating limits and the need for researched emails, but it does not explicitly name alternative tools or state when-not-to-use conditions. Thus it earns a 4 rather than a 5.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

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TDQS

A3.5/5.0
Disambiguation4/5

The tool set is largely well-disambiguated with clear prefixes (get_, outreach_, zeekeo_) and detailed descriptions for each tool. Some tools like get_site_explorer and get_site_health could be confused at a glance, but their descriptions clearly separate their purposes. Overall, the naming and descriptions prevent meaningful ambiguity.

Naming Consistency5/5

All tools follow a consistent get_ prefix for data retrieval, with sub-prefixes like get_gsc_, get_page_, and outreach_/zeekeo_ for distinct workflows. There is no mixing of naming conventions (e.g., camelCase) or inconsistent verb usage. The naming pattern is uniform and predictable.

Tool Count1/5

With 63 tools, this server vastly exceeds the typical 3-15 tool scope, categorizing as an extreme overflow. Even for a comprehensive SEO and outreach suite, the sheer number is overwhelming and likely includes redundant or overlapping functionality. This would be confusing for agents and users alike.

Completeness4/5

The tool set covers a wide range of SEO, backlink analysis, Google Search Console data, and outreach workflows, appearing nearly complete for its stated purpose. However, several tools are marked as 'v1 stub' (e.g., get_internal_links, get_schema_markup), indicating incomplete functionality. Despite these gaps, the overall coverage is extensive and well-rounded.

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