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facebook_ad_library_ad_transcript

Written creative copy from a Meta ad — headline, body, CTA, landing URL. Not a speech transcript. Costs 2 credits. Empty results and failures are never charged. Pass cache=true for a free 24h cache hit (default always fresh).

Input Schema

TableJSON Schema
NameRequiredDescriptionDefault
urlYesMeta Ad Library ad URL or ad ID. Returns the ad's written copy — headline, body text, CTA and landing URL. Meta does not expose ad audio, so this is not a speech transcript. The URL platform must match this endpoint's platform. Do not pass cross-platform URLs, e.g. YouTube to TikTok, Instagram to Facebook, LinkedIn to X/Twitter, or Pinterest to Rumble.
cacheNoSet true to serve from the 24h response cache (0 credits on hit). Default false — always fetch fresh.

Schema Changelog

Changes observed during successful MCP inspections.

  1. Changed1 schema field changed
    • changedInput schema / properties / cache / description
      Previous value: -"Set true to serve from the 24h response cache (0 credits on hit). Default false — always fetch fresh. Envelope includes cached + cachedAt on hits."New value: +"Set true to serve from the 24h response cache (0 credits on hit). Default false — always fetch fresh."
  2. Changed2 schema fields changed
    • changedInput schema / properties / cache / description
      Previous value: -"Set true to serve from the 24h response cache. Default false — always fetch fresh data."New value: +"Set true to serve from the 24h response cache (0 credits on hit). Default false — always fetch fresh. Envelope includes cached + cachedAt on hits."
    • changedInput schema / properties / url / description
      Previous value: -"Meta Ad Library ad URL or ad ID. Returns written copy, not a speech transcript. The URL platform must match this tool's platform. Do not pass cross-platform URLs, e.g. YouTube to TikTok, Instagram to Facebook, LinkedIn to X/Twitter, or Pinterest to Rumble."New value: +"Meta Ad Library ad URL or ad ID. Returns the ad's written copy — headline, body text, CTA and landing URL. Meta does not expose ad audio, so this is not a speech transcript. The URL platform must match this endpoint's platform. Do not pass cross-platform URLs, e.g. YouTube to TikTok, Instagram to Facebook, LinkedIn to X/Twitter, or Pinterest to Rumble."
  3. Changed1 schema field changed
    • changedInput schema / properties / url / description
      Previous value: -"Meta Ad Library ad URL or ad ID. The URL platform must match this tool's platform. Do not pass cross-platform URLs, e.g. YouTube to TikTok, Instagram to Facebook, LinkedIn to X/Twitter, or Pinterest to Rumble."New value: +"Meta Ad Library ad URL or ad ID. Returns written copy, not a speech transcript. The URL platform must match this tool's platform. Do not pass cross-platform URLs, e.g. YouTube to TikTok, Instagram to Facebook, LinkedIn to X/Twitter, or Pinterest to Rumble."
  4. Changed1 schema field changed
    • changedInput schema / properties / cache / description
      Previous value: -"Responses are cached for 24 hours by default. Set false to bypass the cache and always fetch fresh data (default true)."New value: +"Set true to serve from the 24h response cache. Default false — always fetch fresh data."
  5. Changed1 schema field changed
    • addedInput schema / properties / cache
      Added value: +{
      +  "description": "Responses are cached for 24 hours by default. Set false to bypass the cache and always fetch fresh data (default true).",
      +  "type": "boolean"
      +}
  6. Added

TDQS

A4.3/5.0
Behavior4/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

No annotations are provided, so the description carries the behavioral disclosure burden. It discloses credit costs (2 credits), that empty results and failures are never charged, and cache semantics (free 24-hour hit vs. always-fresh default). It does not cover rate limits or error types, but it transparently covers the most decision-relevant behaviors.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness5/5

Is the description appropriately sized, front-loaded, and free of redundancy?

The description is three short sentences with no wasted words: the core output and caveat come first, followed by pricing and cache options. Every sentence earns its place and the most critical distinguishing fact (not a speech transcript) is fron-loaded.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness5/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

For a simple two-parameter read tool with 100% schema coverage and no output schema, the description is sufficient. It states the output fields, pricing, cache behavior, and non-transcript nature, while the schema handles URL platform constraints. Nothing needed to invoke the tool correctly is missing.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters3/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

The input schema already fully describes both parameters, including URL/ID format, platform matching, and cache behavior, so schema coverage is 100% and the baseline is 3. The description adds no significant parameter-level detail beyond what the schema provides; it only reinforces cost and cache semantics.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose5/5

Does the description clearly state what the tool does and how it differs from similar tools?

The description states exactly what the tool returns — written creative copy from a Meta ad (headline, body, CTA, landing URL) — and explicitly separates it from a speech transcript, which is crucial given the tool's name contains 'transcript'. This scope is unambiguous and distinguishes it from transcript-style siblings like youtube_transcript or tiktok_transcript.

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines4/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

The description provides clear context for when to use it: for Meta ad written copy, not speech audio. It also gives practical invocation guidance such as platform-match requirements and cache behavior. It does not explicitly name an alternative tool like facebook_ad_library_ad_details, but the non-transcript clarification and cost/cache notes give sufficient routing information.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

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