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Get competitors

get_competitors
Read-onlyIdempotent

List the competitors of a website with organic keywords, estimated traffic and top 3/top 10 counts (refreshed monthly via DataForSEO), the shared keyword positions, suggested competitors, paid_keywords, paid_etv and paid_traffic_cost estimates, and the latest weekly ad library summary per domain (advertisers, creatives_total, active_30d, format counts, first_shown, last_shown, check_url).

Input Schema

NameRequiredDescriptionDefault
site_idYesThe site id, as returned by list_sites.

Schema Changelog

Changes observed during successful MCP inspections.

  1. First observed

TDQS

B3.4/5.0
Behavior4/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

Annotations already declare readOnlyHint, idempotentHint and closed-world, so safety is covered. The description adds genuinely useful behavioral context beyond them: data freshness ('refreshed monthly via DataForSEO') and a 'latest weekly ad library summary', telling the agent how current the results are. It does not disclose pagination or result-size limits.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness3/5

Is the description appropriately sized, front-loaded, and free of redundancy?

It is a single front-loaded sentence with no filler, and given there is no output schema, enumerating return fields is defensible. However, the long comma-separated clause list reads as a run-on and hurts scannability.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness4/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

With no output schema, the description carries the burden of describing returns and does so thoroughly (organic keywords, traffic, paid metrics, ad library fields). For a one-parameter read tool this is nearly complete; only pagination/result limits and any usage context are missing.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters3/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

Schema coverage is 100% and the single site_id parameter is fully documented in the schema (including the list_sites provenance), so the description does not need to explain it. The description adds nothing about the parameter, so the baseline 3 applies.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose4/5

Does the description clearly state what the tool does and how it differs from similar tools?

States a specific verb (List) and resource (competitors of a website), and enumerates the data categories returned. It is clearly distinguishable from siblings like get_keywords or get_site_metrics. It stops short of a 5 only because the sentence is dominated by a return-field inventory rather than sharpening the purpose statement.

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines2/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

There is no when-to-use, when-not-to-use, or alternative guidance. The agent must infer from the name alone that this is the competitor-analysis call. No prerequisites or relationship to sibling tools (e.g. get_keywords) are given.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

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