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Prepare targeting changes

prepare_targeting_changes

Prepares an immutable, separately confirmable Amazon Ads plan. Changes positive keyword or ASIN targeting bids or states, or re-enables/archives negative keyword or ASIN targeting. Negative targeting has no bid actions; archiving is irreversible. Persists an internal plan without changing advertising entities.

Input Schema

TableJSON Schema
NameRequiredDescriptionDefault
parametersYesChange positive keyword or ASIN bids/states, or re-enable/archive negative keyword or ASIN targeting. Negative targeting has no bid action.

Output Schema

TableJSON Schema
NameRequiredDescriptionDefault
itemsNo
planIdNo
statusNo
storeIdNo
summaryNo
planHashNo
policyIdNo
warningsNo
createdAtNo
expiresAtNo
simulatedNo
parametersNo
confirmedAtNo
nextActionsNo
planVersionNo
continuationNo
workflowTypeNo
executionModeNo

Schema Changelog

Changes observed during successful MCP inspections.

  1. First observed

TDQS

A4.2/5.0
Behavior4/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

Adds real context beyond the annotations: the plan is immutable and separately confirmable, it writes a plan rather than mutating ad entities, negative targeting accepts no bid actions, and archiving is irreversible. Those are non-obvious traits that annotations (readOnlyHint=false, destructiveHint=false, openWorldHint=false) do not convey. It stops short of describing the confirmation lifecycle or what the persisted plan record contains.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness5/5

Is the description appropriately sized, front-loaded, and free of redundancy?

Four short sentences, each carrying distinct information, with the core identity (immutable confirmable plan) front-loaded and the constraints (no negative bids, irreversible archive, no entity mutation) following. No filler or restatement of the title.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness4/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

Given an output schema exists and annotations cover the safety profile, the description supplies the essential decision information: what the tool does, that it does not mutate entities, and the irreversibility constraint. Slightly incomplete because it does not hint at the follow-up confirmation/apply step that a prepare tool necessarily requires.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters4/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

Schema description coverage is 100%, so the baseline would be 3, but the description still adds branch-level meaning: the positive branch handles bids/states while the negative branch is state-only with an irreversible ARCHIVED terminal value. It does not map the oneOf branch structure to targetType values (KEYWORD/TARGET vs NEGATIVE_KEYWORD/NEGATIVE_TARGET) as explicitly as the schema does.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose5/5

Does the description clearly state what the tool does and how it differs from similar tools?

States a specific verb (prepares) plus the exact resource (an immutable, separately confirmable Amazon Ads targeting plan) and enumerates both supported branches: positive keyword/ASIN bid or state changes and negative re-enable/archive. The phrase 'persists an internal plan without changing advertising entities' functionally separates it from apply_targeting_changes, and the positive-vs-negative scope separates it from prepare_targeting_creation.

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines3/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

'Separately confirmable' and 'Persists an internal plan without changing advertising entities' imply the prepare-then-confirm/apply workflow, which is useful implied guidance. However, it never names the alternative calls (apply_targeting_changes, confirm_workflow_plan) or states an explicit when-to-use/when-not condition, leaving the agent to infer the routing.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

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