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Get creative details and breakdown by id

get_creative
Read-only

Fetch ONE creative's metadata plus its canonical bounded breakdown by id: activity period/quality, max_days_active with max_days_active_source/max_days_active_quality, delivery_languages with explicit legacy provenance, aggregate counts, advertisers, fanpages, landing domains, webmasters and geos. The ambiguous legacy languages alias is intentionally omitted. When a speech transcript has already been generated for a video, copy_languages is returned separately with copy_language_source=cached_asr_transcript and copy_language_scope=spoken_audio; it describes spoken audio only, not title/body or visual OCR. copy_language_status is available for measured confidence >=0.8, available_low_confidence below that, available_unscored when the provider supplied no probability, and unavailable when there is no valid cached result. This read never starts transcription. Breakdown lists are sorted by ad count desc and capped at 1000 rows; each dimension has its own *_status, _returned and (where a snapshot cardinality exists) _count/_truncated/_count_status. breakdown_status is available_bounded only when every dimension query completed, partial when at least one dimension is unavailable, and unavailable when the breakdown endpoint itself failed. The id is a creative UUID from search_creatives. Media URLs are intentionally excluded; download with get_media (entity_type=creo, same id). Fanpage ids feed the search_creatives fanpages filter and search_ads page_id. QUOTA: 1 MCP credit (one entity card). PRICING: on paid plans ×1 after 500 MCP credits/month; one-time consent via accept_pricing_terms; before calling, get the maximum debit from estimate_cost (free) and tell the user.

Input Schema

NameRequiredDescriptionDefault
idYesthe resource id to fetch

Output Schema

NameRequiredDescriptionDefault

No arguments

Schema Changelog

Changes observed during successful MCP inspections.

  1. First observed

TDQS

A4.6/5.0
Behavior5/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

The annotations already establish readOnlyHint=true and destructiveHint=false, but the description adds substantial behavior beyond them: it says transcription is never started, describes bounded breakdown truncation and status aggregation, explains copy_language provenance/confidence states, and gives quota/pricing behavior. These details materially help an agent interpret and safely invoke the tool.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness4/5

Is the description appropriately sized, front-loaded, and free of redundancy?

The description is front-loaded with the core purpose and remains organized around behavior, id/media guidance, and pricing. It is dense and includes some return-status detail that could be tightened, especially given the output schema, but most of the content is relevant to correct invocation.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness5/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

Given the tool's complexity, the existing output schema, and annotations, the description is highly complete. It covers what is returned, truncation/status behavior, language-transcript caveats, id provenance, media alternatives, and pricing prerequisites.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters4/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

Schema coverage is 100% and the schema already defines the single required id parameter generically. The description adds useful meaning by specifying that the id is a creative UUID from search_creatives, improving parameter semantics beyond the schema.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose5/5

Does the description clearly state what the tool does and how it differs from similar tools?

The description uses a specific verb/resource pair, 'Fetch ONE creative's metadata plus its canonical bounded breakdown by id,' and enumerates the included breakdown dimensions. It clearly distinguishes this tool from media retrieval by saying media URLs are excluded and should be downloaded with get_media.

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines4/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

It explains that the id is a creative UUID from search_creatives, names get_media as the alternative for media downloads, and gives pre-call pricing guidance via estimate_cost. It does not explicitly compare when to choose this over other creative/ad detail siblings, but the usage context is clear enough.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

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