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Get creative details and breakdown by id

get_creative
Read-only

Fetch ONE creative's metadata plus its canonical bounded breakdown by id: activity period/quality, max_days_active with max_days_active_source/max_days_active_quality, delivery_languages with explicit legacy provenance, aggregate counts, advertisers, fanpages, landing domains, webmasters and geos. The ambiguous legacy languages alias is intentionally omitted. When a speech transcript has already been generated for a video, copy_languages is returned separately with copy_language_source=cached_asr_transcript and copy_language_scope=spoken_audio; it describes spoken audio only, not title/body or visual OCR. copy_language_status is available for measured confidence >=0.8, available_low_confidence below that, available_unscored when the provider supplied no probability, and unavailable when there is no valid cached result. This read never starts transcription. Breakdown lists are sorted by ad count desc and capped at 1000 rows; each dimension has its own *_status, _returned and (where a snapshot cardinality exists) _count/_truncated/_count_status. breakdown_status is available_bounded only when every dimension query completed, partial when at least one dimension is unavailable, and unavailable when the breakdown endpoint itself failed. The id is a creative UUID from search_creatives. Media URLs are intentionally excluded; download with get_media (entity_type=creo, same id). Fanpage ids feed the search_creatives fanpages filter and search_ads page_id. QUOTA: 1 token (one entity card).

Input Schema

TableJSON Schema
NameRequiredDescriptionDefault
idYesthe resource id to fetch

Output Schema

TableJSON Schema
NameRequiredDescriptionDefault

No arguments

Schema Changelog

Changes observed during successful MCP inspections.

  1. First observed

TDQS

A4.7/5.0
Behavior5/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

Beyond the readOnlyHint and openWorldHint annotations, the description discloses extensive behavioral specifics: it never starts transcription, breakdown lists are sorted and capped at 1000, status values are explained (available_bounded, partial, unavailable), copy_language statuses are detailed, and media URLs are intentionally excluded. There is no contradiction with annotations.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness5/5

Is the description appropriately sized, front-loaded, and free of redundancy?

Though lengthy, the description is densely packed with essential details and every sentence serves a purpose. It is logically ordered: core fields, language specifics, breakdown behavior, id source, media exclusion, and quota. No fluff or repetition, and the most critical purpose is front-loaded.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness5/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

For a tool with this many status codes, edge cases, and output nuances, the description leaves nothing critical uncovered. It explains all breakdown statuses, language copy statuses, sorting/capping behavior, and the quota, making it sufficient for an agent to call correctly without opening the output schema. Complete.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters4/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

The schema describes the id as 'the resource id to fetch' with 100% coverage. The description adds crucial semantics: the id is a creative UUID from search_creatives and the same id is used for get_media, providing provenance and cross-tool linkage that the schema alone lacks. This elevates it above the baseline.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose5/5

Does the description clearly state what the tool does and how it differs from similar tools?

The description clearly states the tool fetches one creative's metadata and its bounded breakdown by id, listing specific fields like activity period, languages, and aggregates. It differentiates itself from siblings by noting the id comes from search_creatives and that media URLs are handled by get_media, making its purpose distinct and unambiguous.

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines4/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

The description provides clear context for when to use this tool: when you need detailed creative metadata by UUID, especially from search_creatives. It also points to get_media for downloading media and mentions that fanpage ids feed other search filters, giving practical guidance. However, it doesn't explicitly state scenarios where one should NOT use this tool over alternatives, leaving some inference to the agent.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

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