Set creative brief
set_creative_briefSets the ad's format and campaign facts (who it's for, the benefit to sell, the action to drive). Facts you leave out are deduced from the product (a few credits). For the custom format pass idea — the ad you have in mind, in your own words — and a full brief is written from it.
Input Schema
| Name | Required | Description | Default |
|---|---|---|---|
| idea | No | custom format only: the ad you want, described freely. | |
| format | No | From list_formats. Required the first time. | |
| project_id | Yes | The project's id. | |
| funnel_stage | No | ||
| primary_ad_goal | No | The action viewers should take, e.g. "Buy now", "Download the app". | |
| target_audience | No | ||
| benefit_to_highlight | No |