Decaying content
find_decaying_contentPages (or queries) that lost clicks between a BASELINE and the RECENT period. Recent = days/startDate/endDate; baseline = compare (previous = window before, year = one year earlier) or explicit comparisonStartDate/comparisonEndDate (for slow decay compare with 6–12 months ago). Classifies the drop: severe > 50%, moderate 20–50%, mild < 20%; sorted by absolute clicks lost; pattern hints the diagnosis (position_slipped, impressions_collapsed, ctr_dropped, disappeared, mixed). Use for "which pages are dying" and refresh candidates. / Conteúdo em decaimento.
Input Schema
| Name | Required | Description | Default |
|---|---|---|---|
| days | No | Window length in days (default 28). Ignored when startDate and endDate are both given. / Janela em dias. | |
| site | Yes | Property: displayName ("example.com"), Search Console siteUrl ("sc-domain:example.com", "https://www.example.com/") or numeric id. A unique substring among visible properties also works ("exam"). list_sites shows the options. The value "demo" selects a demonstration site with fictional data: it works without signing in and is read-only. / Propriedade por nome, siteUrl ou id; "demo" é um site de demonstração com dados fictícios, sem login e só leitura. | |
| brand | No | all (default); branded = only queries containing one of the property's branded_terms; non-branded = the rest. Needs branded terms set on the property in the Organiq panel, otherwise invalid_argument with the panel URL. / Marca × sem marca. | |
| limit | No | Rows (default 50). | |
| query | No | Only queries containing this text, or a regex as /…/ (e.g. "/^how to/"; no flag = case-insensitive). | |
| device | No | Device. | |
| compare | No | Comparison: previous (default) = same-length window immediately before; year = same dates one year earlier; none. / Comparação. | |
| country | No | Country as ISO-3166-1 alpha-3, as in Search Console: bra, usa, prt, arg. | |
| endDate | No | End yyyy-mm-dd. Default: last synced date of the property (Search Console lags ~3 days; never "today"). Every response states the period used. / Fim; padrão = última data sincronizada. | |
| dimension | No | page (default) or query. | |
| startDate | No | Start yyyy-mm-dd. Default: endDate − (days − 1). | |
| searchType | No | Search type (default web). | |
| pageContains | No | Only pages whose URL contains this text (case-insensitive), e.g. "/blog/". | |
| comparisonEndDate | No | Explicit baseline end. | |
| minBaselineClicks | No | Ignore keys with fewer clicks than this in the baseline (default 5; small sites: 1–3). | |
| comparisonStartDate | No | Explicit baseline start (with comparisonEndDate; overrides compare). |