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Create Marketing Audience

create_marketing_audience

Create an owner-private reusable audience definition.

Input Schema

TableJSON Schema
NameRequiredDescriptionDefault
nameYes
channelsNo
descriptionNo
pain_pointsNo

Schema Changelog

Changes observed during successful MCP inspections.

  1. Changed1 schema field changed
    • changedOutput schema / (root)
      Previous value: -{
      -  "additionalProperties": false,
      -  "properties": {
      -    "text": {
      -      "type": "string"
      -    }
      -  },
      -  "required": [
      -    "text"
      -  ],
      -  "type": "object"
      -}New value: +null
  2. Added

TDQS

B3.4/5.0
Behavior3/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

Annotations already signal a write operation, so the bar is lower. The description adds useful behavioral context: owner-private and reusable. However, it does not disclose duplicate handling, idempotency implications, required permissions beyond ownership, or what the created definition entails.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness4/5

Is the description appropriately sized, front-loaded, and free of redundancy?

The description is a single front-loaded sentence with no filler; every word adds meaning. It is appropriately concise, though the brevity comes at the cost of explanatory depth.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness2/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

With no output schema, minimal annotations, and four undocumented parameters, the description needs to carry more contextual weight. It covers privacy and reusability but omits return behavior, relationship to channels/pain_points, and practical invocation details, leaving the agent under-informed.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters2/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

Schema description coverage is 0%, so the description should compensate for the four parameters, but it does not explain how 'name', 'channels', 'description', or 'pain_points' are used or constrained. The parameter names are somewhat self-evident, but the description adds no semantic value beyond the schema.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose5/5

Does the description clearly state what the tool does and how it differs from similar tools?

The description states a specific verb ('create'), resource ('marketing audience'), and two distinguishing constraints: owner-private and reusable. This clearly differentiates it from get/update/list siblings and from create_marketing_campaign/create_marketing_brand.

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines3/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

The phrase 'owner-private reusable audience definition' implies a use case, but the description gives no explicit when-to-use/when-not-to-use guidance, no prerequisites, and no comparison with alternatives such as update_marketing_audience. Usage is implied rather than stated.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

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