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Google Ads: List accounts

ads_list_accounts
Read-onlyIdempotent

List the Google Ads accounts this agency can reach, with names and currencies. Call this before any ads_report — customer IDs must come from here, never from memory.

Input Schema

TableJSON Schema
NameRequiredDescriptionDefault
manager_customer_idNoOptional manager (MCC) ID to enumerate beneath. Omit to list every directly accessible account.

Schema Changelog

Changes observed during successful MCP inspections.

  1. First observed

TDQS

A4.5/5.0
Behavior4/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

Annotations already cover the safety profile (readOnly, idempotent, non-destructive, open world), so the bar is lower. The description adds genuine value by declaring the return content (names and currencies) and a provenance constraint on IDs, though it does not mention pagination or result-size limits for a large agency.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness5/5

Is the description appropriately sized, front-loaded, and free of redundancy?

Two sentences, both front-loaded: the purpose first, the prerequisite and provenance rule second. Every clause earns its place and nothing is repeated from the schema or annotations.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness5/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

There is no output schema, but the description compensates by naming the returned fields (names and currencies) and the required provenance of IDs. For a zero-required-parameter listing tool, an agent has everything needed to call it correctly.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters3/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

Schema description coverage is 100% and the single parameter is fully documented in the schema, so the baseline of 3 applies. The description adds no syntax or format guidance for manager_customer_id beyond what the schema already states.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose5/5

Does the description clearly state what the tool does and how it differs from similar tools?

The description names a specific verb (List) and resource (Google Ads accounts this agency can reach) and states the returned fields (names and currencies). It is unmistakably distinct from the many ads_* mutators in the sibling list.

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines5/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

It explicitly positions the tool as a prerequisite ('Call this before any ads_report') and names the alternative source it replaces ('customer IDs must come from here, never from memory'). This is a clear when-to-use rule with a stated anti-pattern.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

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