LinkedIn audience size and bid estimate
linkedin_reach_estimateAudience size for a targeting spec (or an existing campaign's targeting), with a warning under LinkedIn's 300-member minimum, plus LinkedIn's recommended bid and minimum daily budget when objective is given.
Input Schema
| Name | Required | Description | Default |
|---|---|---|---|
| folder | No | Client folder name. | |
| format | No | Default single_image. video_views needs video; text ads are small right-rail desktop ads. | |
| account | No | LinkedIn ad account name or ID. Optional when only one is enabled. | |
| campaign | No | Use this campaign's targeting instead. | |
| language | No | Language of the card: the language the user is writing in (ar for any Arabic dialect). | |
| objective | No | ||
| targeting | No | Who sees the ads. Facet names: locations, profile_locations, job_titles, past_job_titles, job_functions, seniorities, industries, company_sizes, company_names, past_companies, company_followers, skills, member_groups, schools, degrees, fields_of_study, interests, member_traits, ages, genders, languages, years_of_experience, company_growth, company_category, company_revenue, audiences. Values are URNs from linkedin_targeting_search. | |
| bid_strategy | No | Default maximum_delivery (LinkedIn bids automatically). target_cost / cost_cap / manual_* need bid. | |
| daily_budget | No | Account currency. | |
| audience_expansion | No | Let LinkedIn add similar members. Default false. | |
| targeting_criteria | No | Advanced: LinkedIn targetingCriteria object as-is ({include:{and:[{or:{<facet URN>:[…]}}]}, exclude:{or:{…}}}). Overrides targeting. |