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search_x_ad_targeting

Search X Ads targeting (interests or locations). Use when designing an X ad draft and you need valid targeting ids for create_x_ad_draft.

Input Schema

TableJSON Schema
NameRequiredDescriptionDefault
kindNo'interests' (default) or 'locations'
queryYesKeyword, e.g. "pharmacy" or "United States"
companyIdYesFreedomOS company id to act within (you must be a member). Required for company-scoped tools.

TDQS

A3.7/5.0
Behavior2/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

With no annotations provided, the description carries full behavioral disclosure responsibility. It implies a search operation and that valid targeting IDs are obtained, but it does not explicitly state the output format (e.g., list of matching interests/locations with IDs), any rate limits, authentication requirements, or whether the operation is read-only. The lack of detail means an agent may not know what to expect from the response.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness5/5

Is the description appropriately sized, front-loaded, and free of redundancy?

The description is two sentences, front-loaded with the core purpose and usage context. Every sentence contributes value without redundancy, making it highly efficient and easy to scan.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness3/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

This is a simple search tool with three parameters and no output schema. The description covers what it does and when to use it, but omits the response structure (e.g., whether it returns a list, which fields like 'id' and 'name' are included). For an agent to correctly consume the result and pass IDs to create_x_ad_draft, this information is important. The absence of an output schema raises the burden on the description, which is not fully met.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters3/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

The input schema already documents all three parameters with descriptions (coverage 100%), including 'kind' options and the purpose of companyId. The description adds little beyond restating the purpose context ('valid targeting ids for create_x_ad_draft') and does not elaborate on parameter values or constraints. Given full schema coverage, a baseline of 3 is appropriate.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose5/5

Does the description clearly state what the tool does and how it differs from similar tools?

The description clearly identifies the action ('Search'), the resource ('X Ads targeting'), the scope ('interests or locations'), and the intended use case ('when designing an X ad draft and you need valid targeting ids for create_x_ad_draft'). This distinguishes it from generic search tools like search_ad_targeting and aligns with the create_x_ad_draft sibling.

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines4/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

It explicitly states when to use: 'when designing an X ad draft and you need valid targeting ids for create_x_ad_draft.' This gives clear context and the purpose. However, it does not explicitly mention when not to use or alternative tools (e.g., search_ad_targeting), leaving a minor gap.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

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TDQS

A3.6/5.0
Disambiguation4/5

The tool set is heavily disambiguated by detailed routing descriptions, domain prefixes, and lifecycle verbs, so most tools have a clear intended purpose. However, at 297 tools there are still close pairs and overlapping decision surfaces (e.g., approval workflows, 'what should I work on' readers, multiple finance/ads readers) that require careful description reading to avoid misselection.

Naming Consistency4/5

Naming is predominantly consistent snake_case verb_noun with strong domain prefixes like shopify_, x_, posthog_, and list_/create_/update_ patterns. Minor inconsistencies exist, such as several collection-returning tools using get_ (get_team_members, get_icps, get_okrs) instead of list_, and some generate_ vs create_ vs draft_ verbs, but the pattern is still predictable overall.

Tool Count1/5

297 tools is an extreme outlier and far beyond a usable MCP tool surface. Even a large suite has no justification for this count in one server; the agent would struggle to select among hundreds of similarly descriptive tools, and the natural 3-15 tool range is exceeded by nearly 20x.

Completeness4/5

The individual domains represented — OKRs, CRM/leads, Shopify, content pipelines, ads, PostHog, team hiring, knowledge, finance, and session management — are covered remarkably well with full lifecycle patterns. Minor gaps exist, such as no full deal CRUD, no delete for several Google/Shopify artifacts, and some analytical surfaces being read-heavy, but most workflows can be completed without dead ends.

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