Start experiment
start_experimentSplit traffic between a control widget and 1 to 3 variants. The variants must already exist as their own live widgets, of the same kind and project as the control (created with create_widget and made live with request_widget_publish). On a small site one variant at a time is the practical limit: every extra arm needs the same traffic again. Traffic splits evenly unless trafficPcts is given: one whole-number percentage per arm, the control first and then each variant in the order listed, which together with holdoutPct must add up to 100. holdoutPct (0 to 50, default 0) is an optional share that sees no widget; it can never produce a lead, so it shows exposure only and does NOT measure lift. read_experiment_results reports views, leads, rate and lift per arm, plus a verdict, once it is running.
Input Schema
| Name | Required | Description | Default |
|---|---|---|---|
| project | No | A project id from list_projects. Runs this call in that project instead of the connection default. | |
| widgetId | Yes | ||
| holdoutPct | No | ||
| trafficPcts | No | ||
| variantWidgetIds | Yes |