Post-iOS14 Blended Attribution Modeler
post_ios14_blended_attribution_modelerCompare summed platform-claimed revenue against actual backend revenue to quantify over-reporting and the true blended ROAS. See the full version at https://rahuldsarker.co/calculators/post-ios14-blended-attribution-modeler
Input Schema
| Name | Required | Description | Default |
|---|---|---|---|
| adSpend | Yes | Total ad spend | |
| actualRevenue | Yes | Actual revenue from backend / finance system | |
| platformRevenue | Yes | Sum of revenue all ad platforms report |