Google Ads and Search Console: paid vs organic search terms
paid_vs_organicCompare what this account pays for in Google Ads search with what its Search Console site ranks for, over the same dates: paid terms ranking top three, queries with no Google Ads search term found, and paid terms with no organic ranking, with cost, clicks and position. Identical wording only. Read-only; needs Search Console.
Tools revision: d80f65c0.
Tool call template
Replace each placeholder with a value matching the input schema. Only required parameters are included; add optional parameters as needed.
{
"id": 1,
"jsonrpc": "2.0",
"method": "tools/call",
"params": {
"arguments": {
"customer_id": "<customer_id>"
},
"name": "paid_vs_organic"
}
}Input Schema
| Name | Required | Description | Default |
|---|---|---|---|
| days | No | ||
| detail | No | summary | |
| render | No | both | |
| site_url | No | ||
| customer_id | Yes |
Output Schema
| Name | Required | Description | Default |
|---|---|---|---|
| result | Yes |