Google Ads: create lead form asset
create_lead_form_assetCreates a lead form asset that can be linked to campaigns or ad groups.
Lead form assets collect user information directly from the ad.
Args:
customer_id: The Google Ads customer ID (numbers only, no hyphens).
business_name: Your business name.
headline: The lead form headline (max 30 characters).
description: The lead form description (max 200 characters).
call_to_action_type: One of: LEARN_MORE, GET_QUOTE, APPLY_NOW, SIGN_UP,
CONTACT_US, SUBSCRIBE, DOWNLOAD, BOOK_NOW, GET_OFFER, REGISTER, GET_INFO,
REQUEST_DEMO, JOIN_NOW, GET_STARTED.
privacy_policy_url: URL to your privacy policy.
fields: List of form fields to collect. Options: FULL_NAME, EMAIL, PHONE_NUMBER,
POSTAL_CODE, CITY, REGION, COUNTRY, WORK_EMAIL, COMPANY_NAME, WORK_PHONE,
JOB_TITLE, FIRST_NAME, LAST_NAME.
post_submit_headline: Headline shown after form submission. Optional.
post_submit_description: Description shown after form submission. Optional.
Returns:
Dictionary with the created asset resource name.Tools revision: 5c9bea8f.
Input Schema
| Name | Required | Description | Default |
|---|---|---|---|
| fields | Yes | ||
| headline | Yes | ||
| customer_id | Yes | ||
| description | Yes | ||
| business_name | Yes | ||
| privacy_policy_url | Yes | ||
| call_to_action_type | Yes | ||
| post_submit_headline | No | ||
| post_submit_description | No |
Output Schema
| Name | Required | Description | Default |
|---|---|---|---|
| result | Yes |