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Honeyfield Marketing MCP

LinkedIn Ads: Estimate audience

linkedin_estimate_audience
Read-only

Geschätzte Zielgruppengröße (LinkedIn-Mitglieder) für ein Targeting — entweder include/exclude in derselben Form wie linkedin_update_campaign_targeting (Gruppe mit locations Pflicht) oder campaign_id für das Targeting einer bestehenden Kampagne. Rückgabe: audience_size (gerundet), active_audience, too_small (unter 300 liefert LinkedIn nicht aus), targeting_notice (LinkedIn-Pflichthinweis, dem Nutzer wörtlich mit Link anzeigen). Ändert nichts. workspace: Slug des Kunden-Workspace (optional bei nur einem Workspace).

Input Schema

NameRequiredDescriptionDefault
excludeNo
includeNo
workspaceNo
campaign_idNo

Output Schema

NameRequiredDescriptionDefault

No arguments

Schema Changelog

Changes observed during successful MCP inspections.

  1. First observed

TDQS

A4.6/5.0
Behavior5/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

Beyond the readOnlyHint annotation, it discloses the behavioral edges an agent needs: results under 300 members are not delivered by LinkedIn (too_small), and targeting_notice is a mandatory notice that must be shown to the user verbatim with its link. It also restates the non-mutating nature, consistent with the annotations.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness4/5

Is the description appropriately sized, front-loaded, and free of redundancy?

Front-loaded with the purpose, then input modes, then return values and the mandatory-notice caveat — nothing wasteful. The single dense block and the enumeration of return fields (which the output schema already covers) cost it a point.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness5/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

For an open-world, four-param read tool with an output schema, the description covers what an agent needs to call it correctly: both input modes, the workspace scoping, the minimum-size caveat, and the user-facing notice obligation.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters4/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

Schema description coverage is 0%, so the description carries the load — and it does, explaining include/exclude (structure borrowed from linkedin_update_campaign_targeting, locations required), campaign_id as the alternative input, and workspace being optional for single-workspace setups. The internal shape of the include/exclude objects remains only indirectly specified.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose5/5

Does the description clearly state what the tool does and how it differs from similar tools?

States a specific verb+resource: estimated LinkedIn audience size for a targeting. It also disambiguates from the sibling that produces targeting data by naming linkedin_update_campaign_targeting as the source of the include/exclude shape, and it explicitly says it is a non-mutating estimate.

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines4/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

Gives clear mode selection: either pass include/exclude directly (with locations required in the group) or pass campaign_id to estimate an existing campaign's targeting. It does not, however, say when to prefer this over siblings like linkedin_search_targeting or linkedin_audience_breakdown.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

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