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Honeyfield Marketing MCP

Google Ads: Update sitelink

ads_update_sitelink
Destructive

Sitelink ändern. Final-URL wird direkt aktualisiert (final_url ersetzt alle bisherigen Final-URLs); Text/Beschreibungen sind in der API unveränderlich — bei Textänderung entsteht ein neues Asset (new_asset_id in der Antwort, danach nur noch diese ID verwenden). Kampagnen- und Konto-Verknüpfungen werden atomar umgehängt (error=relink_failed, wenn nicht), Anzeigengruppen-Verknüpfungen NICHT. Das alte Asset bleibt unverknüpft im Konto; das neue durchläuft die Richtlinienprüfung erneut. Eine leere final_url wird abgelehnt (error=empty_final_url); weglassen behält sie. workspace: Slug des Kunden-Workspace (optional bei nur einem Workspace).

Input Schema

NameRequiredDescriptionDefault
asset_idYes
final_urlNo
link_textNo
workspaceNo
description1No
description2No

Output Schema

NameRequiredDescriptionDefault

No arguments

Schema Changelog

Changes observed during successful MCP inspections.

  1. First observed

TDQS

A4.1/5.0
Behavior5/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

Far beyond the annotations, it discloses atomic relinking of campaign/account links but explicitly NOT ad-group links, that the old asset remains unlinked in the account, that the new asset re-enters policy review, and the specific failure modes error=relink_failed and error=empty_final_url. This is exactly the side-effect detail an agent needs before a destructive mutation.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness4/5

Is the description appropriately sized, front-loaded, and free of redundancy?

Front-loaded with the most consequential fact (in-place URL vs. new asset) and every sentence carries execution-relevant information. Dense parenthetical error codes make it slightly harder to scan, and the workspace note is appended without a transition.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness5/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

For a destructive, high-complexity mutation with 6 params and no schema descriptions, it covers side effects, link-scope asymmetry, error contracts, and the follow-up use of new_asset_id. An output schema exists, so return-value explanation is not required and the mention of new_asset_id in the response is a bonus.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters4/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

Schema coverage is 0%, so the description must carry the load, and it does: final_url replaces all prior URLs, an empty value is rejected while omission preserves the current one, and the text/description params are effectively immutable and trigger new-asset creation. Only asset_id itself is left unexplained, which is a minor gap given its obvious role as the target.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose4/5

Does the description clearly state what the tool does and how it differs from similar tools?

Opens with a specific verb+resource ("Sitelink ändern") and immediately clarifies that this updates the final URL in place while text changes spawn a new asset, which implicitly separates it from ads_create_sitelink and ads_link_asset. It stops short of naming those siblings explicitly, so an agent must infer the boundary.

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines3/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

The text makes clear what invoking this tool does in each case (URL change = in-place, text change = new asset that must be used thereafter), which strongly implies when it is the right call. However, it never states when NOT to use it or points to a concrete alternative such as ads_create_sitelink or ads_unlink_asset.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

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