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Create a standalone creative

soclo_ads_create_ad_creative
Destructive

Soclo Ads: Create a standalone creative. Spending/deletion: preview, then owner-approved confirm:true with the same requestId. Claim live only when status is active. Fields: soclo://tools/soclo_ads_create_ad_creative.

Input Schema

NameRequiredDescriptionDefault
confirmNoTrue only after owner approval of spending/deletion preview.
payloadYes
platformNo
accountIdYes
requestIdNoReuse this request ID for confirmation and outcome recovery.
parametersNo
adAccountIdNoAdvertiser/ad account selected from your Soclo connection.
expectedCurrencyNoApproved preview currency, e.g. GBP.
expectedBudgetTypeNoApproved preview budget type: daily or lifetime.
expectedBudgetAmountNoApproved preview amount; changes require a new preview.

Schema Changelog

Changes observed during successful MCP inspections.

  1. Changed5 schema fields changed
    • removedInput schema / properties / accountId / description
      Removed value: -"The connected ad account in Soclo."
    • removedInput schema / properties / payload / properties / body / description
      Removed value: -"Primary text"
    • removedInput schema / properties / payload / properties / callToAction / description
      Removed value: -"CTA type (same whitelist as POST /v1/ads/create)."
    • removedInput schema / properties / payload / properties / urlTags / description
      Removed value: -"Appended to every outbound URL (e.g. utm_source=fb)."
    • removedInput schema / properties / platform / description
      Removed value: -"The campaign platform."
  2. First observed

TDQS

B3.4/5.0
Behavior4/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

Annotations already mark this as non-read-only, destructive, and open-world. The description adds meaningful behavioral context beyond annotations by explaining the preview/owner-approval gate, confirm:true requirement, requestId reuse, and the condition that the claim is live only when status is active.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness4/5

Is the description appropriately sized, front-loaded, and free of redundancy?

The description is short and front-loads the purpose. The spending/deletion workflow follows logically, though the final 'Fields: soclo://...' fragment is cryptic and does little work.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness3/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

For a destructive, spending-related creation tool with a complex nested payload and no output schema, the approval workflow is covered well. But important call semantics remain under-explained, especially the payload structure, required fields, and what a successful creation returns.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters2/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

The schema covers 60% of the 10 parameters, but the description adds little parameter meaning. It mentions confirm and requestId, which are already documented in the schema, and the line 'Fields: soclo://tools/...' is a reference rather than useful explanation of the nested payload or the other undocumented parameters.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose4/5

Does the description clearly state what the tool does and how it differs from similar tools?

The description states a specific verb and resource: create a standalone creative. It is clear what the tool does, but it does not distinguish this creative-creation tool from nearby siblings such as soclo_ads_create_standalone_ad or soclo_ads_create_call_ad.

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines3/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

The description gives procedural guidance for spending/deletion actions: preview, obtain owner approval, then call with confirm:true and the same requestId. However, it does not say when to choose this tool over sibling creative or standalone-ad creation tools.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

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