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Search Console Insights

gsc_insights
Read-onlyIdempotent

Derived analyses over your Search Console data: keyword cannibalization, brand vs non-brand split, CTR outliers (pages under-earning their position), rich-result appearance performance, 16-month seasonality verdicts, and sitemap health. Analyses read your captured Search Console history (finalized weekly), so verdicts lag live Google by a few days. Use gsc_performance for raw metrics; use this for the diagnosis layer. Already scoped to the connected workspace and its site; no domain or site parameter is needed. Cost: FREE - reads your connected/stored data, no AI credits.

Input Schema

TableJSON Schema
NameRequiredDescriptionDefault
daysNoLook-back window in days (7-90, default 28).
actionYesWhich operation to run. cannibalization (queries split across competing pages); brand_split (brand vs non-brand performance); ctr_outliers (pages under-earning their position (title/meta candidates)); search_appearance (rich results / enhanced appearance breakdown); seasonality (16-month YoY verdict: real change vs seasonal dip); sitemaps (sitemap errors, warnings, pending, staleness).
brandTermsNobrand_split only: brand words/variants, lowercase. Defaults to the domain name.
minImpressionsNocannibalization/ctr_outliers: minimum impression volume to judge (defaults 100/200).

Output Schema

TableJSON Schema
NameRequiredDescriptionDefault

No arguments

Schema Changelog

Changes observed during successful MCP inspections.

  1. Changed1 schema field changed
    • removedInput schema / properties / user_intent
      Removed value: -{
      -  "description": "Optional: one short sentence describing what the user is ultimately trying to achieve with this request. Used by SEOmatic to tailor answers and improve the product; never required.",
      -  "maxLength": 300,
      -  "type": "string"
      -}
  2. Added

TDQS

Score is being calculated.

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