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Get Traffic-Driving Pages

google_ads_get_traffic_pages

Analyze customer website pages that drive search and ad traffic. Identifies top performing landing pages, click volume, CTR, bounce rates, and commercial intent.

Input Schema

NameRequiredDescriptionDefault
minClicksNoFilter for pages with at least this many clicks
timeRangeNoLAST_30_DAYS
websiteUrlNoCustomer website URL to analyze; defaults to the user's business website

Schema Changelog

Changes observed during successful MCP inspections.

  1. First observed

TDQS

B3/5.0
Behavior3/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

With no annotations, the description carries the full behavioral burden. It does disclose the output surface (landing pages, clicks, CTR, bounce rate, intent), which is valuable since there is no output schema, but it says nothing about read-only nature, permissions, or data freshness. The metric list is the main behavioral contribution.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness4/5

Is the description appropriately sized, front-loaded, and free of redundancy?

Two tight sentences with the purpose front-loaded and no filler. The metric enumeration earns its place given there is no output schema.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness3/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

For a read-only analytics tool with no annotations, no output schema, and partial parameter coverage, the description is minimally sufficient: it substitutes a metric list for the missing output schema. It leaves parameter behavior and sibling routing unaddressed.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters2/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

Schema coverage is 67% and the description mentions none of the three parameters. It adds no syntax, default, or format meaning beyond what the schema (and the undescribed timeRange enum) already provides, so it does not compensate for the coverage gap.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose4/5

Does the description clearly state what the tool does and how it differs from similar tools?

States a specific verb (analyze) and resource (customer website pages driving search and ad traffic) and names the metrics surfaced. The 'search and ad traffic' framing hints at the Google Ads scope, but it does not explicitly distinguish itself from near-duplicate siblings like google_analytics_get_top_pages or google_search_console_get_top_pages.

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines2/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

The description explains what the tool returns but never says when to reach for it instead of the many overlapping 'top pages' siblings. No prerequisites, no conditions, no named alternatives are given.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

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