Performance summary
get_summaryHeadline figures for the current period: revenue, ad spend, contribution and blended ROAS, each with the change against the previous period, plus new and returning customers, order count, sessions and conversion rate. Use this first for any question about overall performance, and for how many customers are new or returning. Then drill down: get_series for day by day, get_channels per channel, get_contribution_breakdown for COGS and gross profit. Optional from and to (inclusive YYYY-MM-DD, both or neither, never after today) read another span instead of the default period. A named month, a week or two dates the operator gave MUST be sent here: without them this reads the last 30 days, which is not that month.
Input Schema
| Name | Required | Description | Default |
|---|---|---|---|
| to | No | Last day of the span, inclusive, as YYYY-MM-DD; not after today. Send together with `from`, or omit both to read the default 30-day period. | |
| from | No | First day of the span, inclusive, as YYYY-MM-DD. Send together with `to`, or omit both to read the default 30-day period. | |
| compare | No | What to compare the span with: previous (default, the same number of days just before), yoy (the same dates last year) or yoyWeekday (52 weeks back, the same weekdays — use it for natural Monday–Sunday weeks or whenever the operator says 'last year' over weeks). | |
| salesChannel | No | Only online orders (the web shop) or only point-of-sale orders; omit for every channel. When the operator says 'solo web', 'online only' or 'sin POS', send online — and keep sending it for the rest of the conversation. |